Step #12 – Your Business Blog

by JanRisbergsJr on June 29, 2009

You probably have something new to say every day –
blogging is a great help to your website and Facebook –
and you can interact with your prospects, customers and clientsThink and Grow Rich Action Step #12)
Inspire Teamwork

There is no record of any great contribution to civilization
without the cooperation of others.

Most website hosting accounts come with a Free Blog – and you can get a free one from Blogger.com or the arguably better WordPress.com – Blogs are hip and they are cool – also easy to set up and maintain – again – knowing the “hidden secrets of Skilled Trades Marketing

Social Networking or Web 2.0 is a general term and it really means that prospects customers and clients interact with you.

Have you seen the popular news sites – like FoxNews or CNN or your local online newspaper? When they have an article – they allow comments – sometimes you get hundreds of comments in response to a story.

The “blog” or new source gets “free reporters” and commentators to add content to their site – for free – in the age of dying newspapers this is a big plus.

The comments can be brilliant or profane and stupid – and you can filter them out or delete them or have them “flagged” for inappropriate content

On your site, you can have readers post comments – they get involved and it adds to your content – others read comments – there is a community that develops around blogs

When you have something to say to a target market, your niche – there are people who want to read about it every day – maybe several times a day – and some will comment on what you write or even other commenters

A Free blog is usually included with website hosting, or you can get a free Blogger.com blog, or the favoured, arguably hipper WordPress – the most popular blogging platform

WordPress also has it’s own site and it is free also – they will set it up for you and all you need to do is add content

The appearance of Blogs is a big business and a free business – with “themes” – the way blog looks – most themes are free – bit premium ones like Thesis or Revolution among the popular “Premium: blogs – the ones that cost money, usually in the $85 – $170 range

Blogs have largely replaced many websites – since they are easy to set up, you don’t need a technical “webmaster” to do most of the work for you and you – the average user – can usually maintain everything yourself.

Blogs can have photos, audio MP3 and streaming audio and video – anything you can have on a website you can have on a blog

Articles are another source of “traffic” – getting people to come to your site

There is a multibillion – with a B – dollar industry that specializes in traffic – getting “eyeballs” to look at your site and stay longer

You want people to see you as an expert – in a world of many competitors – don’t you want to deal with the expert – the specialist – rather than just “anybody?”

Social media helps establish you as an expert and starts your journey to becoming slightly famous – the goal of all marketers – including you

You can also make money from blogging – with advertisements – just like a TV show – when people are coming to your site to read or look at your content – you are popular – and someone might be willing to pay you to advertise to people they want to market to.

Think of blogging – it is very inexpensive, very simple to start and very effective – plus you get to be hip – you can tell people e- :Have you checked out my blog today – I posted a really interesting article – that will benefit you and your family or friends – please take a look and add a comment if you like”

Article Marketing

Demonstrate that you are an Expert
An Authority Site’
Slightly famous in your niche market

Do you have articles indicating you are an expert? How about a few paragraphs that tell the world what you do? These can be taken from your interview – that extracts this information and presents it in an interesting way.

Do you have a free article – that demonstrates your expertise – that you can send – JTMM JanTheMarketingMan has a database of articles for all of the poplar skills – Electrical, Plumbing, Home Remodeling – you can use these to send to customers on a regular basis

100 Articles 100 Days

“How I went from Scared and Broke
to Self-Confident, Slightly Famous
and $12,999 in the bank in less than 30 Days”

I started by asking my 16 Master Mind Friends – what they would do…

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