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	<title>Jan The Marketing Man &#187; Futurists Today</title>
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		<title>The Carnival of Creative Destruction</title>
		<link>http://janthemarketingman.com/futurists-today/the-carnival-of-creative-destruction/</link>
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		<pubDate>Tue, 01 Jun 2010 16:28:32 +0000</pubDate>
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		<description><![CDATA[The Carnival of Creative Destruction
via The Futurist


Words  like &#8216;disruption&#8217; and &#8216;destruction&#8217; usually have negative meanings, and  one may strain to find any good ways in which to use the terms.  But  today, the accelerating  rate of change ensures that more technologies alter more aspects of  life at an ever-quickening rate.  [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3><a href="http://www.singularity2050.com/2010/06/the-carnival-of-creative-destruction.html">The Carnival of Creative Destruction</a></h3>
<p>via <a href="http://www.singularity2050.com/">The Futurist</a></p>
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<p>Words  like &#8216;disruption&#8217; and &#8216;destruction&#8217; usually have negative meanings, and  one may strain to find any good ways in which to use the terms.  But  today, the <a href="http://www.singularity2050.com/2006/12/are_you_acceler.html">accelerating  rate of change</a> ensures that more technologies alter more aspects of  life at an ever-quickening rate.  A little-understood dimension of this  is the concept of Joseph Schumpeter&#8217;s &#8216;Creative Destruction&#8217;, where the  process of technological change topples existing norms and replaces  them with new ones, often quite rapidly.</p>
<p><a href="http://www.singularity2050.com/2008/02/is-technology-d.html">Technological  diffusion was in a lull in 2008, as I pointed out at the time</a>.  But  now, in 2010, I am happy to report that the recess has passed, and that  the accelerating rate of change is rising back to the long-term  exponential trendline (although it may not be fully back at the  trendline until 2013, when people who have not been paying attention  will be wondering why they were taken by surprise).  The <a href="http://www.singularity2050.com/2009/04/the-impact-of-computing-78-more-per-year-v20.html">Impact  of Computing </a>continues to progress, infusing itself into a wider  and wider swath of our lives, and speeding up the rate of change in  complacently stagnant industries that never thought technology could  affect them.  Silicon Valley continues to be &#8216;ground zero&#8217; for creative  destruction, and complacent industries thousands of miles away could be  toppled by someone working from their bedroom in Silicon Valley.</p>
<p>Just a few of the examples of creative destruction that is presently  in process have been covered by prior articles here at The Futurist.   These, along with others, are :</p>
<p>1) Video Conferencing is poised to disrupt not just airline and hotel  industry revenues (which stand to lose tens of billions of dollars per  year of business travel revenue), but the real-estate, medical,  and aeronautical industries as well.  Corporations will see substantial  productivity gains from successful adoption of videoconferencing as a  substitute for 50% or more of their travel expenses.  Major mergers and  acquisitions have happened in this sector in the last few months, and  imminent price reductions will open the floodgates of diffusion.  Skype  provides a form of video telephony that is free of cost.  <a href="http://www.singularity2050.com/2009/08/video-conferencing-the-cascade-of-creative-disruptions-has-arrived.html">This  is described in detail in my August 2008 article on the subject</a>, as  well as in my earlier <a href="http://www.singularity2050.com/2006/10/ciscos_hd_video.html">October  2006 introductory article</a>.</p>
<p>2) Surface Computing, <a href="http://www.singularity2050.com/2008/07/surfaces-the-next-killer-ap-in-computing.html">which  I wrote about in July of 2008</a>, has begun to emerge in a myriad of  forms, from the handheld Apple iPad to the upcoming consumer version of  the table-sized Microsoft Surface.  This not only transforms  human-computer interaction for the first time in decades, but the Apple  &#8216;Apps&#8217; ecosystem alters the utility of the Internet as well.  All sizes  between the blackboard and the iPad will soon be available, and by 2015,  personal computing, and the Internet, will be quite different than they  are today, with surfaces of varying sizes abundant in many homes.</p>
<p>3) The complete and total transformation of video games into the  dominant form of home entertainment will be visible by 2012 through a  combination of technologies such as realistic graphics,  motion-responsive controllers, 3-D televisions, voice recognition, etc.   The biggest casualty of this disruption will be television programming,  which will struggle to retain viewers.  Beyond this, the way in which  humans process sensations of pleasure, excitement, and entertainment  will irrevocably change.  Thus, the way humans relate to each other will  also change.  <a href="http://www.singularity2050.com/2006/04/the_next_big_th.html">I  have written about this in April 2006</a>, with <a href="http://www.singularity2050.com/2009/07/the-next-big-thing-in-entertainment-a-halftime-update.html">a  follow-up in July 2009</a>.</p>
<p>4) The book-publishing industry has been stubbornly resistant to  technology, as evidenced by their insistence as late as 2003 that  manuscript queries be submitted by postal mail, and that a  self-addressed stamped envelope be enclosed in which a reply can be  sent.  A completed manuscript would take a full 12 months to be printed  and distributed, and the editors didn&#8217;t even find this to be odd.   Fortunately, two simultaneous disruptions are toppling this obsolete and  unproductive industry from both ends.  Print-on-demand services that  greatly shorten the self-publishing process and entry-cost, such as  iUniverse and Blurb, are now flexible and easy, while finished books can  further avoid the paper-binding process altogether and be available to  millions in e-book format for the Kindle and other e-readers.  Books  that cost, say, $15 to print, bind, and distribute now cost almost zero,  enabling the author and reader to effectively split the money saved.   When e-readers are eventually available for only $100, bookstores that  sell paper books will be relegated to surviving mostly on gifts, coffee  table books, and cafe revenues.  This is a disruption that is happening  quickly due to it being so overdue in the first place, resulting in a  speedy &#8216;catchup&#8217;.  <a href="http://www.singularity2050.com/2009/12/the-publishing-disruption.html">I  wrote about this in more detail in December of 2009</a>.</p>
<p>5) <a href="http://www.singularity2050.com/2007/05/a_future_timeli.html">The  automobile is undergoing multiple major transformations at once</a>.   Strong, light nanomaterials are entering the bodies of cars to increase  fuel efficiency, engines are migrating to hybrid and electrical forms,  sub-$5000 cars in India and China will lead to innovations that  percolate up to lower the cost of traditional Western models, and the  computational power engineered into the average car today leads to major  feature jumps relative to models from just 5 years ago.  The $25,000  car of 2020 will be superior to the $50,000 car of 2005 is every  measurable way.</p>
<p>By 2016, consumer behavior will change to a mode where people  consider it normal to &#8216;upgrade&#8217; their perfectly functioning 6-year-old  cars to get a newer model with better electronic features.  This may  seem odd, but people did not tend to replace fully functional television  sets before they failed until the 2003 thin-TV disruption.  The Impact  of Computing pulls ever-more products into a rapid trajectory of  improvement.</p>
<p>By 2018, self-driving cars will be readily available to the average  US consumer, and will constitute a significant fraction of cars on the  highway.  This will revise existing assumptions about highway speeds and  acceptable commute distances, and will further impede the real estate  prices of expensive areas.</p>
<p>6) The Mobile Internet revolution, <a href="http://www.singularity2050.com/2009/10/mobile-broadband-surge-a-prediction-follow-up.html">which  I wrote about in October of 2009</a>, is already transforming the way  consumers in developed markets access the Internet.  The bigger  disruption is the entry of 1 billion new Internet users from emerging  economies.  While many of these people have relatively little education  compared to Western Internet users, as the West shrinks as a fraction of  total Internet mindshare, many Western cultural quirks that are seen as  normal (such as institutionalized misandry sustained by an  ever-expanding state) might be seen for the aberrations that they are.   Thomas Friedman&#8217;s concept of the world being &#8216;flat&#8217; has not even begun  to fully manifest.</p>
<p>7) <a href="http://www.singularity2050.com/2007/02/a_future_timeli.html">The  energy sector is in the midst of multiple disruptions</a>, which will  introduce competition between sectors that were previously unrelated.   Electrical vehicles displace oil consumption with electricity, even  while the electricity itself starts to be generated through nuclear, <a href="http://www.singularity2050.com/2009/02/solar-powers-next-5-gamechanging-technologies.html">solar</a>,  and wind.  The electrical economy will be further transformed by  revolutions in <a href="http://futurist.typepad.com/my_weblog/2006/09/the_imminent_re.html">lighting</a> and <a href="http://futurist.typepad.com/my_weblog/2008/03/the-future-of-b.html">batteries</a>.   Cellulostic ethanol will arrive in 2012, and further replace billions  of gallons of gasoline.  <a href="http://www.singularity2050.com/2007/10/why-i-want-oil-.html">I  wrote in October 2007 why I want oil to surpass $120/barrel and stay  there</a> (it subsequently was above that level for a mere 6-week period  in 2008).  This leads to why <a href="http://www.singularity2050.com/2008/03/rebuttal-to-a-f.html">I  claim that &#8216;Peak Oil&#8217;, far from being fatal for civilization, will  actually be a topic few people even mention in 2020</a>.  The creative  destruction in energy will extend to the geopolitical landscape, where  we will see many petrotyrannies much weaker in 2020 than they are  today.</p>
<p> <img src='http://janthemarketingman.com/blog/wp-includes/images/smilies/icon_cool.gif' alt='8)' class='wp-smiley' /> Despite the efforts of Democrats to create a system unfavorable  to advancement in healthcare and biotechnology, <a href="http://www.singularity2050.com/2008/05/ten-biotechnolo.html">innovation  continues on several fronts</a> (partly due to Asian nations  compensating for US shortfalls).  One disruption is robotic surgery,  where incisions can be narrow instead of the customary practice of  making incisions large enough for the surgeon&#8217;s hands, which in turn  often necessitates sawing open the sternum, pelvis, etc.  Intuitive  Surgical is a company that already has a market cap of $14 Billion.</p>
<p>The biggest disruption, however, is that the globalization of  technology is enabling <a href="http://www.singularity2050.com/2008/08/more-on-the-economics-of-medical-tourism.html">medical  tourism</a>.  In the US, about twice as much is spent on healthcare as  in other OECD countries.  If manufacturing and software work can be  offshored, so can many aspects of healthcare, which is much more  expensive than manufacturing or software engineering ever became in the  US.  This will correct inflated salaries in the healthcare sector,  return the savings to consumers, and force innovations and systemic  improvements in all OECD countries.</p>
<p>9) By all accounts, the cost of genome sequencing has plunged by a  factor of 10,000 in just the last 4 years (it is less clear how this was  accomplished, and whether the next 4 years will see a comparable  drop).  I tend to be skeptical about such eye-popping numbers, because  if something became so much cheaper so quickly, yet it still didn&#8217;t  sweep over the world, then maybe it was not so valuable after all.</p>
<p>But it is also possible that while the raw data is now available  cheaply, there is not yet enough of a community that instructs people  why they should get their genome sequenced, and how to use their data.   As more people sequence their genomes, networks of common genetic  patterns will form, and health information will be shared.  Medicine  will take on a Web 2.0 flavor, and physicians that realize they need to  practice medicine as an information technology will thrive, while those  who still adhere to the paternalistic paradigm will be left behind.  The  standard medical diagnosis will be for a user to ask questions to  others with the same genotype, and receive answers from multiple  laypeople, and then, if necessary, take the information to a  genome-savvy doctor.</p>
<p>10) Social media such as Facebook, Twitter, etc. are mostly inundated  with the trivialities of young people, or of older people who never  matured, who think they have an audience far larger than it is.   However, these mediums have been used to horizontally organize interest  groups and movements for political change that know no distance barriers  or boundaries.</p>
<p>Blogs have shattered the hold that traditional media had on the  release of information and opinions, and the revenues of newspapers,  magazines, and network television have tumbled.  The Tea Party movement  in the US was started by a very small number of people, but has surged  with a momentum that has reshaped the American landscape in just one  year, and, irony of ironies, the Tea Party is spreading to overtaxed  Britain.  The next Iranian revolution will not only use Twitter and  YouTube, but will have millions of collaborators outside of Iran,  operating out of their own homes.</p>
<p>11) The financial services industry currently charges $100 Billion in  fees for the $3.3 Trillion in annual credit/debit card transactions  that take place in the US alone.  <a href="http://www.wired.com/magazine/18-03">This was the cover story of  Wired Magazine for March 2010</a>, and was a structure established in an  era when computing power needed to process transactions was expensive.   <a href="http://techcrunch.com/2010/01/14/is-the-internet-finally-robbing-the-greedy-financier%E2%80%99s-gravy-train/">Today,  several startups are seeking to change the way money is transacted to  eliminate this cut that incumbent companies take</a>.  Major financial  services companies will see shrinkages in revenue, and will have to  innovate and create new value-added services, or accept a diminishment.</p>
<p>Aside from this effectively being a sizable &#8216;tax cut&#8217; for the  economy, this is particularly valuable as a complement to mobile  Internet penetration in poorer regions, as the capacity to conduct web  micro-transactions without fees will be an essential element of human  development.  The highly successful concept of micro-finance will be  augmented when transaction fees that consumed a high percentage of these  sub-$10 transactions are minimized.</p>
<p>12) 3-D Printing will soon be accessible to small businesses and  households.  This transforms everything from commodity consumer goods to  the construction of buildings.  An individual could download a design  and print it at home, rather than be restricted to only those products  that can be mass produced.  <a href="http://www.singularity2050.com/2008/09/can-buildings-be-printed.html">It  is quite possible that by 2025, construction of basic structures takes  less than one-tenth the time that it does today</a>, which, of course,  will deflate the value of all existing buildings in the world at that  time.</p>
<p>So we see there are at least 12 ways in which our daily lives will  shift considerably in just the next few years.  The typical process of  creative destruction results in X wealth being destroyed, and 2X wealth  being created instead, but by different people.  For each of the 12  disruptions listed, &#8216;X&#8217; might be as much a $1 Trillion.  As a result,  the US economy might be mired in a long-term situation where vanishing  industries force many laid off workers to start in new industries at the  entry level, for half of their previous compensation, even as new  fortunes created by the new industries cause net wealth increases.  The  US could see a continuation of high unemployment combined with high  productivity gains and corporate earnings growth for several years to  come.  Big paydays for entrepreneurs will make the headlines frequently,  right alongside stories of people who have to accept permanent 50% pay  reductions.  This would be the &#8216;new normal&#8217;.</p>
<p>Income diversification is the golden rule of the early 21st century.   Those that fail to create and maintain multiple streams of income are  imperiling themselves.  The hottest career one can embark on, which will  never be obsolete, is that of the serial entrepreneur.</p>
<p>P.S. I have waited 5 months before doing a new article to follow &#8216;The  Misandry Bubble&#8217;, as I wanted that vital article to cross 100,000  visits.  It indeed has breached that threshold as of 4/30/10, ending up  at 116,000 visits and 165,000 pageviews as of 5/31/10.  Keep an eye on  the growth of issues covered in &#8216;The Misandry Bubble&#8217;.</p>
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		<title>Amazon vs. Apple = Happy Days for Writers?</title>
		<link>http://janthemarketingman.com/global-microbrand/amazon-vs-apple-happy-days-for-writers/</link>
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		<pubDate>Thu, 21 Jan 2010 17:49:24 +0000</pubDate>
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		<description><![CDATA[Amazon vs. Apple = Happy Days for Writers?
Posted By Roger L Simon On January 20, 2010 @ 11:54 pm

I put a question mark on the title of this post because I’m a writer and we’re not used to happy days. And even if we have them, must of us grump around anyway like the self-pitying [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3 id="BlogTitle"><a href="http://pajamasmedia.com/rogerlsimon/2010/01/20/amazon-vs-apple-happy-days-for-writers/">Amazon vs. Apple = Happy Days for Writers?</a></h3>
<p id="BlogDate">Posted By <span style="text-decoration: underline;">Roger L Simon</span> On January 20, 2010 @ 11:54 pm</p>
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<p>I put a question mark on the title of this post because I’m a writer and we’re not used to happy days. And even if we have them, must of us grump around anyway like the self-pitying louts we are.</p>
<p>NEVERTHELESS… there is a potential bonanza for book writers (or authors, as we pretentious types prefer to call ourselves) in the news that<a rel="external" href="http://news.cnet.com/8301-17938_105-10437897-1.html"> Amazon </a> <sup>[1]</sup>has gone into competition with the expected Apple tablet and, as of June 30, is offering authors and publishers a 70% royalty for their copyrighted work to be published on the Kindle.</p>
<p>The devil is hugely in the details on this, but this is something of a revolution and could be very good news for writers indeed, but not such good news for publishers. As a relatively established – and suddenly greedy – writer I’m thinking, what do I need a publisher for? Why should I split the 70% with those thieves? For what? Cover art? I can hire someone myself for peanuts (well, large size peanuts anyway). Publicity? I can bribe my fellow bloggers with a flat beer to promote the damn thing. And, okay, a few of those publishers are or have pretty good editors, but there’s always spellcheck and that weird grammar helper on Microsoft Word. (Does anyone know how to use that?) And now Amazon (and Apple) provide the distribution. I don’t even have to lick envelopes. Or pay my daughter to do it.</p>
<p>All right, I’m joking around a bit, but I’m still digesting this. When I was young, I aspired to have my books published by fancy names like Random House and Simon &amp; Schuster and succeeded on occasion, but they only paid a ten percent royalty. The lure was they gave me an advance against those royalties, which sometimes earned out and sometimes didn’t, but that lure is seeming much less appealing at a seven-to-one ratio. It doesn’t even take a scratch pad to do the simple math. Sell fifty thousand downloads of a book for $8 a pop on Amazon and you just made yourself $280,000. This would have been an amazing bonanza for Georges Simenon who wrote his crime novels in eleven days. I’m lazy. It usually takes me six months to write a book. Of course, it could be I won’t sell anywhere near fifty thousand downloads, but the risk involved has suddenly gotten a lot more attractive, just as it has, I assume, for many other authors and would be authors. If publishers wish to succeed in this brave new e-world, they are going to have to drastically alter their royalty schedules. Massachusetts wasn’t the only revolution this week.</p>
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<hr />Article printed from Roger L. Simon: <strong dir="ltr">http://pajamasmedia.com/rogerlsimon</strong></p>
<p>URL to article: <strong dir="ltr">http://pajamasmedia.com/rogerlsimon/2010/01/20/amazon-vs-apple-happy-days-for-writers/</strong></p>
<p>URLs in this post:</p>
<p>[1]  Amazon : <strong>http://news.cnet.com/8301-17938_105-10437897-1.html</strong></p>
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		<title>How Online Learning Is Revolutionizing K-12 Education and Benefiting Students</title>
		<link>http://janthemarketingman.com/information-marketing/how-online-learning-is-revolutionizing-k-12-education-and-benefiting-students/</link>
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		<pubDate>Wed, 20 Jan 2010 00:46:22 +0000</pubDate>
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		<description><![CDATA[How Online Learning Is Revolutionizing K-12 Education and Benefiting Students
On January 12, 2010 @ 3:28 pm

Abstract: Virtual or online learning is revolutionizing American education. It has the potential to dramatically expand the educational opportunities of American students, largely overcoming the geographic and demographic restrictions. Virtual learning also has the potential to improve the quality of [...]]]></description>
			<content:encoded><![CDATA[<p></p><p id="BlogTitle"><a href="http://dailycaller.com/2010/01/12/how-online-learning-is-revolutionizing-k-12-education-and-benefiting-students/">How Online Learning Is Revolutionizing K-12 Education and Benefiting Students</a></p>
<p id="BlogDate">On January 12, 2010 @ 3:28 pm</p>
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<p><strong>Abstract:</strong> <em>Virtual or online learning is revolutionizing American education. It has the potential to dramatically expand the educational opportunities of American students, largely overcoming the geographic and demographic restrictions. Virtual learning also has the potential to improve the quality of instruction, while increasing productivity and lowering costs, ultimately reducing the burden on taxpayers. Local, state, and federal policymakers should reform education policies and funding to facilitate online learning, particularly by allowing funding to follow the students to their learning institutions of choice.</em></p>
<p>Historically, American students&#8217; learning opportunities have been limited and shaped by factors beyond their control. Geography has been an important factor. Does the child live near a good school? If not, do her parents have the financial means to place her in a quality learning environment? Access to quality instruction has been another factor. Was the child placed in a class with the best teacher? Are the teacher&#8217;s lessons&#8211;designed to instruct a classroom of 16 or more students&#8211;tailored to her level, learning style, and interests?</p>
<p>The development and proliferation of online learning and virtual learning options is beginning to break down these barriers. In the future, students will be able to receive customized instruction from teachers anywhere in the United States or even in the world. The best teachers will use technology to reach many more students. Virtual and blended-learning programs will enable mass customization in education, allowing students to learn at their own pace in ways that are tailored to their learning styles and interests.</p>
<p>The online learning revolution is already underway in the United States. As many as 1 million children (roughly 2 percent of the K-12 student population) are participating in some form of online learning. Today, 27 states offer statewide virtual schools that allow students to take a class online, and 24 states and the District of Columbia offer students the opportunity to attend a virtual school full-time. Growing numbers of school districts are offering virtual learning options that include supplemental instruction or blended-learning programs, which use online learning in combination with face-to-face instruction.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn1%22">[1]</a> <sup>[1]</sup> Enrollment in online learning programs is expected to grow over the next decade. One analysis has predicted that half of high school classes will be online within a decade.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn2%22">[2]</a> <sup>[2]</sup></p>
<p>Students appear to be benefiting from online learning programs. While evidence about the effectiveness of K-12 online learning programs is limited, there is reason to believe that students can learn effectively online. In 2009, the U.S. Department of Education published a meta-analysis of evidence-based studies of K-12 and postsecondary online learning programs.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn3%22">[3]</a> <sup>[3]</sup> The study reported that &#8220;students who took all or part of their class online performed better, on average, than those taking the same course through traditional face-to-face instruction.&#8221;<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn4%22">[4]</a> <sup>[4]</sup> In addition, online learning has the potential to improve productivity and lower the cost of education, reducing the burden on taxpayers.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn5%22">[5]</a> <sup>[5]</sup></p>
<p>The available empirical evidence on the effectiveness of online learning programs suggests that federal and state policymakers should enact policies to expand online learning opportunities. State policymakers could enact policies that expand, replace, or supplement the learning opportunities available in traditional schools. Federal policymakers could reform policies to allow states to develop innovative online learning programs and expand students&#8217; learning options. Moreover, specific federal agencies&#8211;including the Department of Defense, State Department, and the Bureau of Indian Affairs (BIA)&#8211;could use online learning to better accomplish their educational missions.</p>
<p><strong>What Is Online or Virtual Learning?</strong></p>
<p>Online learning is quite different from the traditional concept of education, which involves a school building, a classroom with rows of desks, and a teacher standing next to a chalkboard. What does it mean to say that a child is being taught through an online or virtual education program? How would a child interact with a teacher online, and how would such an online program be funded or governed?</p>
<p>Existing online or virtual learning programs differ from traditional education in a number of significant ways:</p>
<ul>
<li><strong>Scope.</strong> Online programs can be either comprehensive or supplementary to a child&#8217;s education. Some online learning programs are full-time. The students enrolled in a full-time online learning program do not attend a traditional brick-and-mortar school, but learn almost entirely online. Supplemental programs offer students the opportunity to take individual courses in an online setting to complement their instruction in a traditional school. For example, a student who wishes to take a class that is not offered by his or her school, such as an advanced placement course, could enroll in an online learning program in that subject.</li>
<li><strong>Teacher interaction.</strong> Online learning can be delivered in multiple ways. Students can participate in online learning through either synchronous or asynchronous instruction. In synchronous instruction, students and instructors interact in real time. In asynchronous instruction, students learn at their own pace and on their own time schedules. Teachers evaluate their performance and provide feedback, such as grading performance on assignments and answering questions. In both settings, online learning programs generally require regular communication between teachers and students by phone, e-mail, instant messaging, and video conferencing.</li>
<li><strong>Physical location.</strong> Some online learning programs allow students to learn exclusively from home, essentially on their own. Other online learning programs are housed in a physical location like a school. In addition, some schools offer &#8220;blended learning,&#8221; which combines online learning with face-to-face instruction.</li>
<li><strong>Jurisdiction.</strong> Online learning programs can be funded publicly or privately. Among the public programs, online learning programs can be funded and governed by the state or school district. Many states now offer statewide online learning programs or virtual schools, which allow students to enroll in individual classes. Some states have &#8220;cyber schools&#8221; or virtual charter schools that students can &#8220;attend&#8221; full-time. In addition, many school districts and schools offer their own online learning options within the traditional school setting. In these respects, online learning programs can be funded or governed by the levels of government that traditionally oversee American public education: states, school districts, and chartering authorities. However, these jurisdictions, which are largely based on geography, are beginning to change because online learning allows students to receive instruction across district, state, and even national boundaries.</li>
<li><strong>Range of students served.</strong> Online learning programs can serve students of all ages and learning backgrounds. Most online learning programs focus on serving older or high school students. A survey of school district administrators about online learning reported that an estimated 64 percent of students participating in fully online programs are in grades 9-12. Elementary students (grades K-5) comprise 21 percent and middle school and junior high school students (grades 6-8) account for the remaining 15 percent.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn6%22">[6]</a> <sup>[6]</sup> The survey also revealed that online learning programs are serving a diverse range of student needs from advanced coursework to remedial education. For example, a majority of respondents agreed that each of the following were important reasons for online learning: &#8220;Offering courses not otherwise available at the school&#8221;; &#8220;Meeting the needs of specific groups of students&#8221;; &#8220;Offering Advanced Placement or college-level courses&#8221;; and &#8220;Permitting students who failed a course to take it again.&#8221;<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn7%22">[7]</a> <sup>[7]</sup></li>
</ul>
<p><strong>The Potential Benefits of Online Learning</strong></p>
<p>Given the many ways that the information revolution and the Internet have already changed and improved the lives of Americans, the potential educational benefits of online learning are very significant. A number of scholars and analysts have examined the potential benefits of online learning. Terry M. Moe and John E. Chubb predicted that virtual education will fundamentally transform K-12 public education in the United States for the better in their 2009 book <em>Liberating Learning: Technology, Politics, and the Future of American Education</em>.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn8%22">[8]</a> <sup>[8]</sup> Clayton Christianson, a professor of business at Harvard University, and his coauthors Curtis Johnson and Michael Horn discussed how online learning will revolutionize learning in <em>Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns</em>.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn9%22">[9]</a> <sup>[9]</sup> Education experts Elizabeth Kanna, Lisa Gillis, and Christina Culver examined the potential benefits of virtual learning from a parent&#8217;s perspective in <em>Virtual Schooling: A Guide to Optimizing Your Child&#8217;s Education</em>.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn10%22">[10]</a> <sup>[10]</sup></p>
<p>Therefore, it is reasonable to expect virtual education to improve learning opportunities for American students in a number of ways:</p>
<ul>
<li><strong>Increased access to high-quality teachers</strong>. Online learning could address main discrepancies in American education&#8211;the disparate access to high-quality teachers and instruction caused by socioeconomic and geographic differences. A child&#8217;s chances of attending a school with high-quality teachers largely depend on where she lives, which is shaped by her parents&#8217; financial means. Online learning could give all students, regardless of where they live, access to the best instructors. It could also address teacher shortages. In some subjects, such as science and mathematics, some schools have difficulty employing skilled teachers and therefore cannot offer students instruction in certain subjects. However, through online learning, a student attending a school without a physics teacher, for example, could learn physics from a teacher in another school district or even in another state.</li>
<li><strong>Mass customization and optimization.</strong> Public education in the United States generally treats students in a standardized manner. For example, students are typically grouped by age, rather than by achievement level or learning style. Online learning has the potential to provide all children with customized education. Students can receive instruction at their own pace and in ways tailored to their unique learning styles and interests. Increased customization can make the learning process more enjoyable and productive. Moreover, it will also allow for more accurate feedback on students&#8217; progress, enabling parents to monitor their children&#8217;s progress more closely and to hone accountability.</li>
<li><strong>Increased flexibility.</strong> Online learning can provide students with greater flexibility in when and how they learn. Most instruction in American schools occurs each year between fall and spring and on weekdays between 8 am and 4 pm. Virtual learning allows students to learn anytime at their own pace. This allows students and families to use their time more efficiently to pursue other interests and activities. In addition, the flexibility of online learning can particularly benefit students who have specific challenges in their education, such as those who must change schools frequently and those who have fallen behind in their studies.</li>
<li><strong>Improved flexibility for teachers.</strong> Online learning will also provide teachers with new career options and increasingly give teachers more freedom to instruct students in more productive ways. This has the potential to expand the talent pool of the teacher workforce and improve teacher quality overall. For example, teachers who are parents could value the flexibility of teaching from home, which allows them to balance their career more easily with their parental responsibilities.</li>
<li><strong>Improved productivity and efficiency.</strong>Online learning has the potential to improve productivity and lower the cost of education, thereby reducing the burden on taxpayers. Moe and Chubb made this point in <em>Liberating Learning</em>: &#8220;Schools can be operated at lower cost, relying more on technology (which is relatively cheap) and less on labor (which is relatively expensive).&#8221;<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn11%22">[11]</a> <sup>[11]</sup> They estimate that a school could reduce its teaching staff by approximately one-sixth if elementary school students spent one hour per day learning electronically. The cost savings could be used in a number of ways, such as investing more in teacher training or teacher pay to improve teacher quality and effectiveness.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn12%22">[12]</a> <sup>[12]</sup></li>
<li><strong>Innovation.</strong> The increasing use of online learning will provide instructors and online learning operators with incentives to innovate and develop new learning tools that could improve students&#8217; learning options in ways unimaginable today.</li>
</ul>
<p><strong>The Empirical Evidence</strong></p>
<p>While there is good reason to anticipate these theoretical or potential benefits, some evidence is already clear. Initial empirical evidence suggests that students can benefit from online learning options. A 2009 report from the U.S. Department of Education presented the findings of a meta-analysis of the evidence-based studies of online-learning programs, including 44 studies involving postsecondary students and seven studies involving K-12 students.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn13%22">[13]</a> <sup>[13]</sup> The meta-analysis reported that, &#8220;students who took all or part of their class online performed better, on average, than those taking the same course through traditional face-to-face instruction.&#8221;<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn14%22">[14]</a> <sup>[14]</sup></p>
<p>The report included other findings that may help policymakers understand how online learning affects students&#8217; learning. For example, the report stated that instruction combining online learning with face-to-face elements produced better results than purely online instruction. Moreover, the researchers reported that students who participated in online learning and who spent more time on task benefited the most.</p>
<p>Many of these studies involved older students, and the researchers suggest caution when interpreting their findings, but the preliminary evidence suggests that online learning can provide a quality educational experience. This should give policymakers the confidence to expand the opportunities for online learning.</p>
<p><strong>Virtual Learning in the United States</strong></p>
<p>A recent estimate found that more than 1 million K-12 students participated in online courses in 2007-2008, an increase of 47 percent over 2005- 2006.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn15%22">[15]</a> <sup>[15]</sup> This amounts to approximately 2 percent of the K-12 student population. The Evergreen Education Group reported in November 2009 that 27 states have state virtual schools and 24 states have full-time, statewide online schools. In all, 45 states and the District of Columbia have a state virtual school or online initiative, full-time online schools, or both. Delaware, New Jersey, New York, Rhode Island, and Vermont are the only states without a statewide virtual school or full-time online schools.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn16%22">[16]</a> <sup>[16]</sup></p>
<p>In addition to these statewide or full-time virtual schools, many school districts offer blended or full-time online learning courses. The 2009 Sloan Consortium survey found that 75 percent of districts had one or more students participating in some form of online learning. Moreover, 66 percent of school districts with students participating in online learning expected participation to increase.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn17%22">[17]</a> <sup>[17]</sup></p>
<p>Parents and policymakers should note that the availability of online learning programs varies widely from state to state. For example, a student in Florida has more opportunities to learn online than a student in Maryland. The Florida Virtual School is the largest statewide, supplemental virtual learning program in the country with an enrollment of 154,000 in 2008-2009, compared to only 710 students in the Maryland Virtual School program.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn18%22">[18]</a> <sup>[18]</sup> These different participation levels are primarily the result of differences in access and funding. The Florida Virtual School is a statewide supplemental program offered to all Florida students and supported by state government funding. In Maryland, students must obtain permission from their school districts before participating in the Maryland Virtual Program.</p>
<p>In addition to these publicly supported virtual learning programs, parents and students also have access to independent online learning programs offered by providers that range from companies, such as K12, and universities, such as Johns Hopkins University.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn19%22">[19]</a> <sup>[19]</sup> The for-profit education industry accounts for approximately 10 percent of the education sector.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn20%22">[20]</a> <sup>[20]</sup> As virtual learning becomes more popular, parents should expect to have increased opportunity to purchase online learning services from a diverse range of independent providers.</p>
<p><strong>How to Expand Learning Options Through Online Learning</strong></p>
<p>State and federal policymakers could enact a number of educational reforms that would improve learning options for students.</p>
<p><strong>What State and Local Policymakers Should Do.</strong> State and local policymakers are best positioned to reform K-12 education and expand online learning options. If policymakers wish to provide online learning options to students in their state, they will need to transform the current system of education finance and governance, which funds and regulates a system that was largely designed in the 19th and 20th centuries. In general, policymakers need to reform education policies to create a venue for online learning (such as a state virtual school or cyber charter schools), incorporate online learning into the traditional school system, and perhaps most importantly reform funding systems to facilitate greater parental choice, including access to online learning programs.</p>
<p>To expand learning opportunities for students in their communities by reforming education policies that strengthen online education, state and local policymakers should:</p>
<ul>
<li><strong>Enact or expand statewide virtual schools.</strong> Every state could create (or expand) a statewide virtual school program to allow students across the state to participate in a supplementary or full-time online learning program. Today, the Florida Virtual School is a model of a thriving statewide virtual school program. Policymakers also need to reform funding formulas to enable students to choose to enroll in statewide virtual programs without requiring the permission of their schools or school districts.</li>
<li><strong>Reform charter school laws to allow virtual charter schools.</strong> Today, 40 states and the District of Columbia have charter school laws that allow the creation of independently managed public schools. However, not all states allow online or virtual charter schools. To expand access to online learning, policymakers should pass charter school laws that allow the creation of online or virtual charter schools.</li>
<li><strong>Enact or expand hybrid online learning programs.</strong> In addition to creating new vehicles for online or virtual learning, school districts and public schools can implement online learning programs on their own. By creating hybrid learning programs or enacting online learning programs at the school or district level, they can complement traditional instruction offered in the schools. School districts could partner with existing online learning programs and share best practices with other schools on how best to incorporate online learning into their curricula.</li>
<li><strong>Explore opportunities to partner with other states, schools, and online learning providers.</strong> While policymakers and legislators traditionally design education policies within states and district boundaries, states and school districts will have increasing opportunities to partner with other communities and organizations. For example, states could form partnerships or cooperatives to provide regional virtual schools. States could also work with public and private universities to develop online learning programs. Policymakers interested in expanding online learning opportunities for students in their state or community could develop creative policies to provide the best online learning programs.</li>
<li><strong>Allow funds to follow the student.</strong> Whether students have access to online learning options will largely be determined by policymakers&#8217; willingness to reform education funding to facilitate greater parental choice. This factor largely explains why the Florida Virtual School enrolls 154,000 students while the Maryland Virtual School enrolls only 710 students. If policymakers want to open the possibilities of online learning to all students, they must reform school funding mechanisms to allow the money to follow the students to their providers of choice. This could include reforming a state&#8217;s share of per-pupil funding to allow payment of a per-credit amount to a statewide virtual school if the student takes a course online. In other words, if a student takes one-fifth of her courses online, one-fifth of her share of the school&#8217;s per-student enrollment funding should be redirected to the virtual school. States could also provide scholarships or vouchers directly to parents to purchase online learning services for their children.</li>
</ul>
<p><strong>What Federal Policymakers Should Do.</strong> The federal government&#8217;s role in public education has traditionally been limited. However, since the 1960s, the federal government has become increasingly involved in funding and regulating public education. As of the 2004-2005 school year, the federal government provided 9.2 percent of the funding for public elementary and secondary schools in the United States.<a title="&quot;&quot;" name="&quot;_ftnref21&quot;" href="http://www.heritage.org/Research/Education/%22#_ftn21%22">[21]</a> <sup>[21]</sup></p>
<p>To improve learning opportunities for students, Congress and the Administration should:</p>
<ul>
<li><strong>Reform U.S. Department of Education programs</strong> to allow state flexibility and student-centered funding. The Elementary and Secondary Education Act of 1965 established the Department of Education&#8217;s basic approach to funding K-12 education. The current version of that law, No Child Left Behind, will soon be considered for reauthorization. When Congress reauthorizes federal education funding, policymakers should allow states greater flexibility in how they use federal education funding, including funding virtual education programs. In addition, states should have the option to allow Title 1 federal funds to follow disadvantaged students to schools of their choice, including online or virtual learning programs.</li>
<li><strong>Reform federal K-12 education programs outside the Department of Education to use online learning.</strong> Beyond the Department of Education, dozens of federal departments and agencies fund K-12 education programs. Federal policymakers should consider using online or virtual learning to improve effectiveness and efficiency of these programs. For example, the <strong>Department of Defense Education Activity</strong> (DODEA) currently educates approximately 85,000 children of military personnel<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn22%22">[22]</a> <sup>[22]</sup> and is developing plans to create an online virtual high school for the 2010-2011 school year.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn23%22">[23]</a> <sup>[23]</sup> A virtual school for the children of military personnel would likely expand their educational opportunities and minimize disruptions caused by transferring to new schools when their parents are transferred to new assignments.Themission of the <strong>Bureau of Indian Education</strong> (BIE) is to &#8220;to provide quality education opportunities from early childhood through life in accordance with a tribe&#8217;s needs for cultural and economic well-being, in keeping with the wide diversity of Indian tribes and Alaska Native villages as distinct cultural and governmental entities.&#8221;<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn24%22">[24]</a> <sup>[24]</sup> The BIE serves 42,000 Indian students in 184 schools on 64 reservations and in 23 states. Many of these schools are in remote locations and face some of the same challenges of rural schools, including small teacher pools and limited course offerings. A virtual school for BIE students could expand learning opportunities for Native American students and strengthen their ties with students from other communities. Such a virtual school could be voluntary and structured in a culturally sensitive manner consistent with BIE&#8217;s mission.The <strong>State Department</strong> assists the families of personnel serving overseas by providing an allowance to purchase education for their children.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn25%22">[25]</a> <sup>[25]</sup> According to the State Department, access to quality schooling for their children is an important consideration for Foreign Service officers and others when choosing overseas posts. Like the DODEA, the State Department could create a K-12 virtual school for its personnel or it could expand its &#8220;home study&#8221; reimbursement program by creating partnerships with virtual schools in the United States.
<p>Through the <strong>Chafee Foster Care Independence Program</strong> (CFCIP), the federal government currently provides funding to states to assist with the education of children in foster care. Since instability is a common problem for foster children,<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn26%22">[26]</a> <sup>[26]</sup> virtual school programs could be particularly beneficial. Congress could reform the CFCIP to allow foster children to use the federally funded education and job training vouchers for virtual learning programs.</li>
</ul>
<p><strong>Conclusion</strong></p>
<p>Online learning has the potential to revolutionize American education. Today, as many as 1 million children are participating in some form of online learning. Twenty-seven states offer statewide virtual schools that allow students to take classes online, and 24 states and the District of Columbia offer students the opportunity to attend a full-time virtual school. School districts are increasingly offering virtual learning options, such as supplemental instruction or blended-learning programs that combine online learning with face-to-face instruction.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn27%22">[27]</a> <sup>[27]</sup> Enrollment in online learning programs is expected to grow over the next decade. One analysis estimates that half of high school classes will be online within a decade.<a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftn28%22">[28]</a> <sup>[28]</sup></p>
<p>Students appear to be benefiting from online learning programs. A meta-analysis of empirical evidence on online learning programs found that students learn as well or better online as in a traditional school setting. Other potential benefits included expanded access to talented teachers, customized learning, more flexibility for families, and improved school productivity.</p>
<p>Local, state, and federal policymakers would be wise to reform education policies to expand students&#8217; learning options by increasing their access to online learning.</p>
<p><em><a rel="external" href="http://www.heritage.org/Research/Education/%22/about/staff/danlips.cfm%22">Dan Lips</a> <sup>[29]</sup> is Senior Policy Analyst in Education in the Domestic Policy Studies Department at The Heritage Foundation.</em></p>
<hr size="&quot;1&quot;" /><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref1%22">[1]</a> <sup>[30]</sup>John Watson, Butch Gemin, Jennifer Ryan, and Matthew Weeks, <em>Keeping Pace with K-12 Online Learning: An Annual Review of State-Level Policy and Practice</em>, Evergreen Education Group, November 2009, at <em><a rel="external" href="http://dailycaller.com//www.kpk12.com/downloads/KeepingPace09-fullreport.pdf%22">http://www.kpk12.com/downloads/KeepingPace09-fullreport.pdf</a> <sup>[31]</sup></em> (November 16, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref2%22">[2]</a> <sup>[32]</sup>Clayton M. Christensen and Michael B. Horn, &#8220;How Do We Transform Our Schools?&#8221; <em>Education Next</em>, Vol. 8, No. 3 (Summer 2008), at <em><a rel="external" href="http://dailycaller.com//educationnext.org/how-do-we-transform-our-schools%22">http://educationnext.org/how-do-we-transform-our-schools</a> <sup>[33]</sup></em> (November 16, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref3%22">[3]</a> <sup>[34]</sup>Barbara Means, Yukie Toyama, Robert Murphy, Marianne Bakia, and Karla Jones, &#8220;Evaluation of Evidence-Based Practice in Online Learning: A Meta-Analysis and Review of Online Learning Studies,&#8221; U.S. Department of Education, May 2009, at <em><a rel="external" href="http://dailycaller.com//www.ed.gov/rschstat/eval/tech/evidence-based-practices/finalreport.pdf%22">http://www.ed.gov/rschstat/eval/tech/evidence<br />
-based-practices/finalreport.pdf</a> <sup>[35]</sup></em> (November 16, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref4%22">[4]</a> <sup>[36]</sup><em>Ibid.</em>, p. xiv.</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref5%22">[5]</a> <sup>[37]</sup>For example, Florida Tax Watch analyzed the fiscal impact of the Florida Virtual School, a model statewide virtual school, and reported that an enrolled student received $1,048 less in government funding than a student attending a traditional public school. This savings estimate does not include the costs for school facilities and maintenance if the student had enrolled in public school. Florida Tax Watch, Center for Educational Performance and Accountability, &#8220;Final Report: A Comprehensive Assessment of Florida Virtual School,&#8221; November 5, 2007, p. 77, at <em><a rel="external" href="http://dailycaller.com//www.floridataxwatch.org/resources/pdf/110507FinalReportFLVS.pdf%22">http://www.floridataxwatch.org<br />
/resources/pdf/110507FinalReportFLVS.pdf</a> <sup>[38]</sup></em> (November 23, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref6%22">[6]</a> <sup>[39]</sup>Anthony G. Piccianno and Jeff Seaman, &#8220;K-12 Online Learning: A 2008 Follow-Up of the Survey of U.S. School District Administrators,&#8221; Sloan Consortium, Hunter College, and Babson Survey Research Group, January 2009, at <em><a rel="external" href="http://dailycaller.com//www.sloanconsortium.org/publications/survey/pdf/k-12_online_learning_2008.pdf%22">http://www.sloanconsortium.org/publications/survey/pdf/k-12_online<br />
_learning_2008.pdf</a> <sup>[40]</sup></em> (December 28, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref7%22">[7]</a> <sup>[41]</sup><em>Ibid.</em>, p. 12.</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref8%22">[8]</a> <sup>[42]</sup>Terry M. Moe and John E. Chubb, <em>Liberating Learning: Technology, Politics, and the Future of American Education</em> (San Francisco: Jossey-Bass, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref9%22">[9]</a> <sup>[43]</sup>Clayton M. Christianson, Curtis W. Johnson, and Michael B. Horn, <em>Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns</em> (New York: McGraw-Hill, 2008).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref10%22">[10]</a> <sup>[44]</sup>Elizabeth Kanna and Lisa Gillis, <em>Virtual Schooling: A Guide to Optimizing Your Child&#8217;s Education</em> (New York: Palgrave MacMillen, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref11%22">[11]</a> <sup>[45]</sup>Moe and Chubb, <em>Liberating Learning</em>, p. 7.</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref12%22">[12]</a> <sup>[46]</sup><em>Ibid.</em>, p. 80.</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref13%22">[13]</a> <sup>[47]</sup>Means <em>et al.</em>, &#8220;Evaluation of Evidence-Based Practice in Online Learning.&#8221;</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref14%22">[14]</a> <sup>[48]</sup><em>Ibid.</em>, p. xiv.</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref15%22">[15]</a> <sup>[49]</sup>Picciano and Seamon, &#8220;K-12 Online Learning.&#8221;</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref16%22">[16]</a> <sup>[50]</sup>Watson <em>et al.</em>, <em>Keeping Pace with K-12 Online Learning.</em></p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref17%22">[17]</a> <sup>[51]</sup><em>Ibid.</em></p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref18%22">[18]</a> <sup>[52]</sup><em>Ibid.</em></p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref19%22">[19]</a> <sup>[53]</sup>For more information on K12 and the Center for Talented Youth, see K12, &#8220;Enroll or Buy,&#8221; Web site, at <em><a rel="external" href="http://dailycaller.com//www.k12.com/enroll-or-buy%22">http://www.k12.com/enroll-or-buy</a> <sup>[54]</sup></em> (December 28, 2009), and Johns Hopkins University, Center for Talented Youth, Web site, at <em><a rel="external" href="http://dailycaller.com//cty.jhu.edu/ctyonline%22">http://cty.jhu.edu/ctyonline</a> <sup>[55]</sup></em> (December 28, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref20%22">[20]</a> <sup>[56]</sup>Carrie Lips, &#8220;Edupreneurs: A Survey of For-Profit Education,&#8221; Cato Institute <em>Policy Analysis</em> No. 386, November 20, 2000, at <em><a rel="external" href="http://dailycaller.com//www.cato.org/pubs/pas/pa386.pdf%22">http://www.cato.org/pubs/pas/pa386.pdf</a> <sup>[57]</sup></em> (December 28, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref21%22">[21]</a> <sup>[58]</sup>U.S. Department of Education, National Center for Education Statistics, <em>Digest of Education Statistics: 2008</em>, Table 173, at <em><a rel="external" href="http://dailycaller.com//www.nces.ed.gov/programs/digest/d08/tables/dt08_173.asp%22">http://www.nces.ed.gov<br />
/programs/digest/d08/tables/dt08_173.asp</a> <sup>[59]</sup></em> (November 23, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref22%22">[22]</a> <sup>[60]</sup>Department of Defense Education Activity, &#8220;DoDEA Facts,&#8221; at <em><a rel="external" href="http://dailycaller.com//www.dodea.edu/home/about.cfm?cId=facts%22">http://www.dodea.edu/home/about.cfm?cId=facts</a> <sup>[61]</sup></em> (November 23, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref23%22">[23]</a> <sup>[62]</sup>Zach Miners, &#8220;Military to Debut Virtual School,&#8221; <em>U.S. News &amp; World Report</em>, November 5, 2009, at <em><a rel="external" href="http://dailycaller.com//www.usnews.com/education/articles/2009/11/05/military-to-debut-virtual-school.html%22">http://www.usnews.com/education/articles/2009<br />
/11/05/military-to-debut-virtual-school.html</a> <sup>[63]</sup></em> (December 28, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref24%22">[24]</a> <sup>[64]</sup>U.S. Department of the Interior, &#8220;The Bureau of Indian Education (BIE),&#8221; updated October 19, 2009, at <em><a rel="external" href="http://dailycaller.com//www.bia.gov/WhatWeDo/ServiceOverview/IndianEducation/index.htm%22">http://www.bia.gov/WhatWeDo/Service<br />
Overview/IndianEducation/index.htm</a> <sup>[65]</sup></em> (November 23, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref25%22">[25]</a> <sup>[66]</sup>U.S. Department of State, <em>Education Options for Foreign Service Family Members</em>, chap. 5, at <em><a rel="external" href="http://dailycaller.com//www.state.gov/m/dghr/flo/c23960.htm%22">http://www.state.gov/m/dghr/flo/c23960.htm</a> <sup>[67]</sup></em> (November 23, 2009).</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref26%22">[26]</a> <sup>[68]</sup>Dan Lips, &#8220;Foster Care Children Need Better Educational Opportunities,&#8221; Heritage Foundation <em>Backgrounder</em> No. 2039, June 5, 2007, at <em><a rel="external" href="http://www.heritage.org/Research/Education/%22/research/education/bg2039.cfm%22">http://www.heritage.org/research/education/bg2039.cfm</a> <sup>[69]</sup></em>.</p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref27%22">[27]</a> <sup>[70]</sup>Watson <em>et al.</em>, <em>Keeping Pace with K-12 Online Learning.</em></p>
<p><a rel="external" href="http://www.heritage.org/Research/Education/%22#_ftnref28%22">[28]</a> <sup>[71]</sup>Christensen and Horn, &#8220;How Do We Transform Our Schools?&#8221;</p>
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		<title>Earl Nightingale &#8211; The Strangest Secret in the World</title>
		<link>http://janthemarketingman.com/law-of-attraction/earl-nightingale-the-strangest-secret-2/</link>
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		<pubDate>Mon, 18 Jan 2010 21:57:38 +0000</pubDate>
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		<description><![CDATA[
Nightingale-Conant presents Earl Nightingale
The Strangest Secret


Some years ago, the late Nobel prize-winning Dr. Albert Schweitzer    was asked by a reporter, &#8220;Doctor, what&#8217;s wrong with men today?&#8221;    The    great doctor was silent a moment, and then he said, &#8220;Men simply    don&#8217;t think!&#8221;
It&#8217;s about this [...]]]></description>
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<h3>Nightingale-Conant presents <a id="ctl00_MainBodyContent_AuthorLink" href="http://www.nightingale.com/Auth_About%7Eauthor%7EEarl_Nightingale.aspx">Earl Nightingale</a></h3>
<h2><a href="http://www.nightingale.com/AE_Article~i~22~article~StrangestSecret.aspx#">The Strangest Secret</a></h2>
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<div>
<p>Some years ago, the late Nobel prize-winning Dr. Albert Schweitzer    was asked by a reporter, &#8220;Doctor, what&#8217;s wrong with men today?&#8221;    The    great doctor was silent a moment, and then he said, &#8220;Men simply    don&#8217;t think!&#8221;</p>
<p>It&#8217;s about this that I want to talk with you. We live today in a golden    age.    This is an era that humanity has looked forward to, dreamed of, and worked    toward for thousands of years. We live in the richest era that ever existed    on    the face of the earth &#8230; a land of abundant opportunity for everyone.</p>
<p>However, if you take 100 individuals who start even at the age of 25, do    you have any idea what will happen to those men and women by the time    they&#8217;re 65? These 100 people believe they&#8217;re going to be successful.    They    are eager toward life, there is a certain sparkle in their eye, an erectness    to    their carriage, and life seems like a pretty interesting adventure to them.</p>
<p>But by the time they&#8217;re 65, only one will be rich, four will be financially    independent, five will still be working, and 54 will be broke — depending    on others for life&#8217;s necessities.</p>
<p>Only five out of 100 make the grade!    Why do so many fail? What has happened    to the sparkle that was there    when they were 25? What has become    of the dreams, the hopes, the plans &#8230;    and why is there such a large disparity    between what these people intended    to do and what they actually accomplished?</p>
<p><strong><span style="text-decoration: underline;"> THE DEFINITION OF SUCCESS </span></strong></p>
<p>First, we have to define success and    here is the best definition I&#8217;ve ever    been able to find: &#8220;Success is the progressive    realization of a worthy    ideal.&#8221;</p>
<p>A success is the school teacher who    is teaching because that&#8217;s    what he or she wants to    do. A success is the entrepreneur    who start his    own company because    that was his dream —    that&#8217;s what he wanted to    do. A success is the salesperson    who wants to    become the best salesperson    in his or her company    and sets forth on the pursuit    of that goal.</p>
<p>A success is anyone    who is realizing a worthy predetermined    ideal, because that&#8217;s what he or    she decided to do &#8230; deliberately. But    only one out of 20 does that! The rest    are &#8220;failures.&#8221;</p>
<p>Rollo May, the distinguished psychiatrist,    wrote a wonderful book    called <em>Man&#8217;s Search for Himself</em>, and    in this book he says: &#8220;The opposite of    courage in our society is not cowardice    &#8230; it is conformity.&#8221; And there you    have the reason for so many failures.    Conformity — people acting like    everyone else, without knowing why    or where they are going.</p>
<p>We learn to read by the time we&#8217;re    seven. We learn to make a living by the    time we&#8217;re 30. Often by that time we&#8217;re    not only making a living, we&#8217;re supporting    a family. And yet by the time    we&#8217;re 65, we haven&#8217;t learned how to    become financially independent in the    richest land that has ever been known.    Why? We conform! Most of us are acting    like the wrong percentage group —    the 95 who don&#8217;t succeed.</p>
<p><strong><span style="text-decoration: underline;"> GOALS</span></strong></p>
<p>Have you ever wondered why so    many people work so hard and honestly    without ever achieving anything in    particular, and why others don&#8217;t seem    to work hard, yet seem to get everything?    They seem to have the &#8220;magic    touch.&#8221; You&#8217;ve heard people say,    &#8220;Everything he touches turns to gold.&#8221;    Have you ever noticed that a person    who becomes successful tends to continue    to become more successful? And, on the other hand, have you    noticed how someone who&#8217;s a failure    tends to continue to fail?</p>
<p>The difference is goals. People with    goals succeed because they know    where they&#8217;re going. It&#8217;s that simple.    Failures, on the other hand, believe    that their lives are shaped by circumstances    &#8230; by things that happen to    them &#8230; by exterior forces.</p>
<p>Think of a ship with the complete    voyage mapped out and planned. The    captain and crew know exactly where    the ship is going and how long it will    take — it has a definite goal. And    9,999 times out of 10,000, it will get    there.</p>
<p>Now let&#8217;s take another ship — just    like the first — only let&#8217;s not put a    crew on it, or a captain at the helm.    Let&#8217;s give it no aiming point, no goal,    and no destination. We just start the    engines and let it go. I think you&#8217;ll    agree that if it gets out of the harbor at    all, it will either sink or wind up on    some deserted beach — a derelict. It    can&#8217;t go anyplace because it has no    destination and no guidance.</p>
<p>It&#8217;s the same with a human being.    However, the human race is fixed, not    to prevent the strong from winning,    but to prevent the weak from losing.    Society today can be likened to a convoy    in time of war. The entire society    is slowed down to protect its weakest    link, just as the naval convoy has to go    at the speed that will permit its slowest    vessel to remain in formation.</p>
<p>That&#8217;s why it&#8217;s so easy to make a living    today. It takes no particular brains    or talent to make a living and support    a family today. We have a plateau of    so-called &#8220;security.&#8221; So, to succeed,    all we must do is decide how high    above this plateau we want to aim.</p>
<p>Throughout history, the great wise    men and teachers, philosophers, and    prophets have disagreed with one    another on many different things. It is    only on this one point that they are in    complete and unanimous agreement    — the key to success and the key to    failure is this:</p>
<p><strong><span style="text-decoration: underline;"> WE BECOME WHATWE    THINK ABOUT</span></strong></p>
<p>This is The Strangest Secret! Now,    why do I say it&#8217;s strange, and why do I    call it a secret? Actually, it isn&#8217;t a    secret at all. It was first    promulgated by some of    the earliest wise men,    and it appears again and    again throughout the    Bible. But very few people    have learned it or    understand it. That&#8217;s why    it&#8217;s strange, and why for    some equally strange reason    it virtually remains a    secret.</p>
<p>Marcus Aurelius, the    great Roman Emperor,    said: &#8220;A man&#8217;s life is what his thoughts    make of it.&#8221;</p>
<p>Disraeli said this: &#8220;Everything    comes if a man will only wait &#8230; a    human being with a settled purpose    must accomplish it, and nothing can    resist a will that will stake even existence    for its fulfillment.&#8221;</p>
<p>William James said: &#8220;We need only    in cold blood act as if the thing in    question were real, and it will become    infallibly real by growing into such a    connection with our life that it will    become real. It will become so knit    with habit and emotion that our interests    in it will be those which characterize    belief.&#8221; He continues, &#8221; &#8230; only    you must, then, really wish these    things, and wish them exclusively,    and not wish at the same time a hundred    other incompatible things just as    strongly.&#8221;</p>
<p>My old friend Dr. Norman Vincent    Peale put it this way: &#8220;If you think in    negative terms, you will get negative    results. If you think in positive terms,    you will achieve positive results.&#8221;    George Bernard Shaw said: &#8220;People    are always blaming their circumstances    for what they are. I don&#8217;t believe in circumstances. The people    who get on in this world are the people    who get up and look for the circumstances    they want, and if they    can&#8217;t find them, make them.&#8221;</p>
<p>Well, it&#8217;s pretty apparent, isn&#8217;t it?    We become what we think about. A    person who is thinking about a concrete    and worthwhile goal is going to    reach it, because that&#8217;s what he&#8217;s    thinking about. Conversely, the person    who has no goal, who doesn&#8217;t know    where he&#8217;s going, and whose thoughts    must therefore be thoughts of confusion,    anxiety, fear, and worry will    thereby create a life of frustration, fear,    anxiety and worry. And if he thinks    about nothing &#8230; he becomes nothing.</p>
<p><strong><span style="text-decoration: underline;"> AS YE SOW — SO SHALLYE REAP</span></strong></p>
<p>The human mind is much like a    farmer&#8217;s land. The land    gives the farmer a choice.    He may plant in that land    whatever he chooses. The    land doesn&#8217;t care what is    planted. It&#8217;s up to the    farmer to make the decision.    The mind, like the    land, will return what    you plant, but it doesn&#8217;t    care what you plant. If    the farmer plants too    seeds — one a seed of corn, the other    nightshade, a deadly poison, waters    and takes care of the land, what will    happen?</p>
<p>Remember, the land doesn&#8217;t care. It    will return poison in just as wonderful    abundance as it will corn. So up come    the two plants — one corn, one poison    as it&#8217;s written in the Bible, &#8220;As ye sow,    so shall ye reap.&#8221;</p>
<p>The human mind is far more fertile,    far more incredible and mysterious    than the land, but it works the same    way. It doesn&#8217;t care what we plant &#8230;    success &#8230; or failure. A concrete, worthwhile    goal &#8230; or confusion, misunderstanding,    fear, anxiety, and so on. But    what we plant it must return to us.</p>
<p>The problem is that our mind comes    as standard equipment at birth. It&#8217;s    free. And things that are given to us for    nothing, we place little value on.    Things that we pay money for, we    value.</p>
<p>The paradox is that exactly the    reverse is true. Everything that&#8217;s really    worthwhile in life came to us free —    our minds, our souls, our bodies, our    hopes, our dreams, our ambitions, our    intelligence, our love of family and    children and friends and country. All    these priceless possessions are free.</p>
<p>But the things that cost us money    are actually very cheap and can be    replaced at any time. A good man can    be completely wiped out and make    another fortune. He can do that several    times. Even if our home burns    down, we can rebuild it. But the things    we got for nothing, we can never    replace.</p>
<p>Our mind can do any kind of job we    assign to it, but generally speaking, we    use it for little jobs instead of big ones.    So decide now. What is it you want?    Plant your goal in your mind. It&#8217;s the    most important decision you&#8217;ll ever    make in your entire life.</p>
<p>Do you want to excel at your particular    job? Do you want to go places in    your company &#8230; in your community?    Do you want to get rich? All you have    got to do is plant that seed in your    mind, care for it, work steadily toward    your goal, and it will become a reality.</p>
<p>It not only will, there&#8217;s no way that    it cannot. You see, that&#8217;s a law — like    the laws of Sir Isaac Newton, the laws    of gravity. If you get on top of a building    and jump off, you&#8217;ll always go    down — you&#8217;ll never go up.</p>
<p>And it&#8217;s the same with all the other    laws of nature. They always work.    They&#8217;re inflexible. Think about your    goal in a relaxed, positive way. Picture    yourself in your mind&#8217;s eye as having    already achieved this goal. See yourself    doing the things you will be doing    when you have reached your goal.</p>
<p>Every one of us is the sum total of    our own thoughts. We are where we    are because that&#8217;s exactly where we    really want or feel we deserve to be —    whether we&#8217;ll admit that or not. Each    of us must live off the fruit of our    thoughts in the future, because what    you think today and tomorrow — next    month and next year — will mold your    life and determine your future. You&#8217;re    guided by your mind.</p>
<p>I remember one time I was driving    through    e a s t e r n    Arizona and    I saw one of    those giant earthmoving    machines    roaring along the road    with what looked like 30    tons of dirt in it — a tremendous,    incredible machine —    and there was a little man    perched way up on top with the    wheel in his hands, guiding it. As I    drove along I was struck by the similarity    of that machine to the human    mind. Just suppose you&#8217;re sitting at    the controls of such a vast source of    energy. Are you going to sit back and    fold your arms and let it run itself into    a ditch? Or are you going to keep both    hands firmly on the wheel and control    and direct this power to a specific,    worthwhile purpose? It&#8217;s    up to you. You&#8217;re in the    driver&#8217;s seat. You see, the    very law that gives us    success is a doubleedged    sword. We must    control our thinking. The    same rule that can lead    people to lives of success,    wealth, happiness,    and all the things they    ever dreamed of — that    very same law can lead them into the    gutter. It&#8217;s all in how they use it &#8230; for    good or for bad. That is The Strangest    Secret!</p>
<p>Do what the experts since the dawn    of recorded history have told us to do:    pay the price, by becoming the person    you want to become. It&#8217;s not nearly as    difficult as living unsuccessfully.</p>
<p>The moment you decide on a goal to work toward, you&#8217;re immediately a    successful person — you are then in that rare group of people who know    where they&#8217;re going. Out of every hundred people, you belong to the top    five. Don&#8217;t concern yourself too much with how you are going to achieve    your goal — leave that completely to a power greater than yourself. All    you have to do is know where you&#8217;re going. The answers will come to you    of their own accord, and at the right time.</p>
<p>Start today. You have nothing to lose — but you have your whole life    to win.</p>
<hr size="1" noshade="noshade" /><strong>30-DAYACTION IDEAS FOR PUTTING    THE STRANGEST SECRET TO WORK FOR YOU</strong></p>
<p>For the next 30-days follow each of    these steps every day until you have    achieved your goal.</p>
<p>1. Write on a card what it is you    want more that anything else. It may be    more money. Perhaps you&#8217;d like to    double your income or make a specific    amount of money. It may be a beautiful    home. It may be success at your job. It    may be a particular position in life. It    could be a more harmonious family.</p>
<p>Write down on your card specifically    what it is you want. Make sure it&#8217;s a    single goal and clearly defined. You    needn&#8217;t show it to anyone, but carry it    with you so that you can look at it several    times a day. Think about it in a    cheerful, relaxed, positive way each    morning when you get up, and immediately    you have something to work    for — something to get out of bed for,    something to live for.</p>
<p>Look at it every chance you get during    the day and just before going to bed    at night. As you look at it, remember    that you must become what you think    about, and since you&#8217;re thinking about    your goal, you realize that soon it will    be yours. In fact, it&#8217;s really yours the    moment you write it down and begin    to think about it.</p>
<p>2. Stop thinking about what it is you    fear. Each time a fearful or negative    thought comes into your mind, replace    it with a mental picture of your positive    and worthwhile goal. And there    will come a time when you&#8217;ll feel like    giving up. It&#8217;s easier for a human being    to think negatively than positively.    That&#8217;s why only five percent are successful!    You must begin now to place    yourself in that group.</p>
<p>&#8220;Act as though it were impossible to    fail,&#8221; as Dorothea Brande said. No matter    what your goal — if you&#8217;ve kept    your goal before you every day —    you&#8217;ll wonder and marvel at this new    life you&#8217;ve found.</p>
<p>3. Your success will always be measured    by the quality and quantity of service    you render. Most people will tell you    that they want to make money, without    understanding this law. The only people    who make money work in a mint.    The rest of us must earn money. This is    what causes those who keep looking for    something for nothing, or a free ride, to    fail in life. Success is not the result of    making money; earning money is the    result of success — and success is in    direct proportion to our service.</p>
<p>Most people have this law backwards.    It&#8217;s like the man who stands in    front of the stove and says to it: &#8220;Give    me heat and then I&#8217;ll add the wood.&#8221;    How many men and women do you    know, or do you suppose there are    today, who take the same attitude    toward life? There are millions.</p>
<p>We&#8217;ve got to put the fuel in before we    can expect heat. Likewise, we&#8217;ve got to    be of service first before we can expect    money. Don&#8217;t concern yourself with the    money. Be of service &#8230; build &#8230; work &#8230;    dream &#8230; create! Do this and you&#8217;ll find    there is no limit to the prosperity and    abundance that will come to you.</p>
<p>Don&#8217;t start your test until you&#8217;ve    made up your mind to stick with it. If    you should fail during your first 30    days — by that I mean suddenly find    yourself overwhelmed by negative    thoughts — simply start over again    from that point and go 30 more days.    Gradually, your new habit will form,    until you find yourself one of that    wonderful minority to whom virtually    nothing is impossible.</p>
<p>Above all &#8230; don&#8217;t worry! Worry    brings fear, and fear is crippling. The    only thing that can cause you to worry    during your test is trying to do it all    yourself. Know that all you have to do    is hold your goal before you; everything    else will take care of itself.</p>
<p>Take this 30-day test, then repeat it    &#8230; then repeat it again. Each time it    will become more a part of you until    you&#8217;ll wonder how you could have    ever have lived any other way. Live    this new way and the floodgates of    abundance will open and pour over    you more riches than you may have    dreamed existed. Money? Yes, lots of    it. But what&#8217;s more important, you&#8217;ll    have peace &#8230; you&#8217;ll be in that wonderful    minority who lead calm, cheerful,    successful lives.</p>
<p><em>Learn more about <a href="http://www.nightingale.com/a%7EAuthorID%7E12%7EWCU%7E.asp">Earl Nightingale</a> and his many timeless books and audio programs.</em></p>
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		<title>What Would Martin Luther King Make of Twitter?</title>
		<link>http://janthemarketingman.com/global-microbrand/what-would-martin-luther-king-make-of-twitter/</link>
		<comments>http://janthemarketingman.com/global-microbrand/what-would-martin-luther-king-make-of-twitter/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 20:02:34 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
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		<description><![CDATA[What Would Martin Luther King Make of Twitter?

Via Vanity Fair
by Baratunde Thurston
January 18, 2010,         12:11 AM



At this time every year, commentators across the United States engage in an exercise I’ll call Hypothetical King, in which we try to imagine what Dr. Martin Luther King Jr. would say [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3><a onclick="s_objectID=&quot;http://www.vanityfair.com/online/politics/2010/01/thurston.html_1&quot;;return this.s_oc?this.s_oc(e):true" href="http://www.vanityfair.com/online/politics/2010/01/thurston.html">What Would Martin Luther King Make of Twitter?</a></h3>
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<div>Via <a href="http://www.vanityfair.com/online/politics/2010/01/thurston.html">Vanity Fair</a></div>
<div>by <cite><a title="search site for content by Baratunde Thurston" onclick="s_objectID=&quot;http://www.vanityfair.com/magazine/bios/baratunde_thurston/search?contributorName=Baratunde%20Thu_1&quot;;return this.s_oc?this.s_oc(e):true" href="http://www.vanityfair.com/magazine/bios/baratunde_thurston/search?contributorName=Baratunde%20Thurston">Baratunde Thurston</a></cite></div>
<div title="2010-01-18T00:11:40">January 18, 2010,         12:11 AM</div>
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<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-twitter-header.jpg" alt="mlk-twitter-header.jpg" width="500" height="149" /></p>
<p>At this time every year, commentators across the United States engage in an exercise I’ll call Hypothetical King, in which we try to imagine what Dr. Martin Luther King Jr. would say about the war in Afghanistan, the bank bailouts, or Mo’Nique winning best supporting actress for <em>Precious</em> at the Golden Globes. We extrapolate from his words and deeds and hope we’re right but can never be sure.</p>
<p>I’d like to engage in an exercise that’s almost the reverse of that. Instead of Hypothetical King existing in 2010, I’d like to imagine a world in which today’s tools exist in King’s day. I want to know what Dr. King would make of Twitter, the insistent social-media service that asks its users to describe “What’s happening?” in 140 characters or less.</p>
<p>Twitter is everything today: news source, stock ticker, pop-culture meme tracker, font of inane narcissistic chatter, time suck, marketing tool, and promised savior of journalism/capitalism/democracy/[insert dying institution here]. As someone who more or less lives on Twitter, I obviously want to believe that King would have used the service to its full extent.</p>
<div id="entry-more">
<p>He’d converse with fellow activists, thinkers and average citizens of his time:</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-1.jpg" alt="mlk-tweets-1.jpg" width="500" height="314" /></p>
<p>He would update his followers on his whereabouts and activities from the road, perhaps using the <a onclick="s_objectID=&quot;http://foursquare.com/_1&quot;;return this.s_oc?this.s_oc(e):true" href="http://foursquare.com/" target="_blank">Foursquare service</a>, which allows members to “check in” at physical locations and then updates their Twitter feeds with announcements of activity and rewards earned for their behavior.</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-12.jpg" alt="mlk-tweets-12.jpg" width="500" height="292" /></p>
<p>He would join in on hashtag games:</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-3.jpg" alt="mlk-tweets-3.jpg" width="500" height="161" /></p>
<p>And he would face criticism from his contemporaries in the struggle.</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-4.jpg" alt="mlk-tweets-4.jpg" width="500" height="87" /></p>
<p>We’d get access to King’s private and personal sides, both dark and light.</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-5.jpg" alt="mlk-tweets-5.jpg" width="500" height="278" /></p>
<p>And in the last years of his life, King would throw #FAIL hashtags at the government for its unjust foreign policy and distorted economic system.</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-6.jpg" alt="mlk-tweets-6.jpg" width="500" height="166" /></p>
<p>And he might be on the following Twitter lists: philosopher, preacher, leader, communist, theologian, radical, historian, freedom fighter, false prophet, plagiarist, SCLC, civil rights, agitator.</p>
<p>On the other hand, King’s use of Twitter would not come without meaningful criticism.</p>
<p>His popular legacy remains one of speeches, but he attended and organized meetings and direct-action campaigns. He put his money (what little he had), his time, and his life where his mouth was. I imagine he would be frustrated by the passivity and false sense of action that Twitter can promote.</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-7.jpg" alt="mlk-tweets-7.jpg" width="500" height="233" /></p>
<p>More destructive than the mindlessness of some tweets, King would have problems with the way misinformation or incomplete information moves rapidly through the service and with how the movement’s message would be oversimplified or completely misinterpreted.</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-8.jpg" alt="mlk-tweets-8.jpg" width="491" height="100" /><br />
<img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-9.jpg" alt="mlk-tweets-9.jpg" width="500" height="100" /><br />
<img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-10.jpg" alt="mlk-tweets-10.jpg" width="500" height="96" /></p>
<p>As king wrote in his “<a onclick="s_objectID=&quot;http://coursesa.matrix.msu.edu/~hst306/documents/letter.html_1&quot;;return this.s_oc?this.s_oc(e):true" href="http://coursesa.matrix.msu.edu/%7Ehst306/documents/letter.html" target="_blank">Letter From Birmingham Jail</a>,” “shallow understanding from people of good will is more frustrating than absolute misunderstanding from people of ill will.” All too often, Twitter encourages shallow understanding even from those who have your best interest at heart.</p>
<p>Still, I think King would have used the medium just as he and the movement used television. They employed dramatic tactics and imagery to get the world to take notice and steadily bend the arc of public opinion toward justice. King and indeed everyone in the movement would post photos of children being brutalized, would organize flashmobs of direct-action simultaneously around the country for even more dramatic effect, and might use the speed of the service to outmaneuver opponents and connect with a broadening coalition.</p>
<p>Television at the time presented its own advantages and drawbacks. No medium could reach more people with the movement’s message, but at the same time its gatekeepers could turn on people like King (as it did when he became more outspoken about issues of war and poverty) and inflict serious damage.</p>
<p>In fact, with its emphasis on grassroots networking, Twitter might have helped the movement better survive the loss of a figure whom television had portrayed as its only leader.</p>
<p>As for King, I think his final tweet would have been something like this:</p>
<p><img src="http://blog.vanityfair.com/online/politics/2010/01/18/mlk-tweets-11.jpg" alt="mlk-tweets-11.jpg" width="500" height="80" /></p>
<p><em><strong>Baratunde Thurston</strong> is the co-founder of <a onclick="s_objectID=&quot;http://www.jackandjillpolitics.com/_1&quot;;return this.s_oc?this.s_oc(e):true" href="http://www.jackandjillpolitics.com/" target="_blank">Jack &amp; Jill Politics</a> and performs regularly in New York City, where he works by day as Web editor and politics czar for </em>The Onion.<em> He hosts </em>Popular Science’<em>s “Future Of …” series on the Science Channel, and he lives in <a onclick="s_objectID=&quot;http://twitter.com/BaraTunde_1&quot;;return this.s_oc?this.s_oc(e):true" href="http://twitter.com/BaraTunde">Twitter</a>.</em></p>
</div>
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		<title>Meet the Future You</title>
		<link>http://janthemarketingman.com/law-of-attraction/meet-the-future-you/</link>
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		<pubDate>Sun, 17 Jan 2010 21:48:30 +0000</pubDate>
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		<description><![CDATA[Meet the Future You
By Stuart Goldsmith / Author of The Midas Method
Imagine walking into a room and meeting the &#8216;you&#8217; of ten years from now. What will you be wearing? Where will you be living? What will your lifestyle be like? What car will you be driving? Will you be running a business? If so, [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3><a href="http://www.mindpowernews.com/FutureYou.htm">Meet the Future You</a></h3>
<p><strong>By Stuart Goldsmith / Author of <a href="http://www.mindpowernews.com/MidasMethod.htm">The Midas Method</a></strong></p>
<p>Imagine walking into a room and meeting the &#8216;you&#8217; of ten years from now. What will you be wearing? Where will you be living? What will your lifestyle be like? What car will you be driving? Will you be running a business? If so, how successful will you be? What will your net worth be?</p>
<p>You really only have three choices here about how the ‘you of the future’ will look, and this is where the power of this exercise lies:</p>
<h2><em>1. Somewhere in between how you are now,<br />
and a depressed, broke and scruffy tramp. </em></h2>
<h2><em>2. An exact clone of how you are now -<br />
absolutely nothing has changed in a decade. </em></h2>
<h2><em>3. A happier, wealthier, healthier version of the ‘you of today.’</em></h2>
<p>Only a suicidal depressive would visualize number one. Number two is effectively saying that nothing will change; you will not grow over the next ten years, you will not get richer, happier, wiser, healthier &#8211; anything. The &#8216;you of tomorrow&#8217; will be indistinguishable from the &#8216;you of today.&#8217;</p>
<p>So that just leaves number three, and if you selected this it remains for you to back this glittering vision of the &#8216;future you&#8217; with all the force of your imagination.</p>
<p>Having imagined how you will be in the next ten years, here is a really neat trick to help you achieve it.</p>
<p>Ask yourself the fòllowing questions:</p>
<p>“What do I need to achieve in the next 12 months in order to make my future dream a reality?”</p>
<p>“What do I need to do in the next month to start myself on this journey?”</p>
<p>“What can I do by next week to prepare myself for the journey?”</p>
<p>“What can I do right now, today, in order to start this process off?” Do you see how this works?</p>
<p>You need to dream, but this is not enough. Dreams come a size too large so that you can grow into them and this means that dreams are too large to realize all at once. Our minds are finite, and so all large projects must be broken down into bite-sized chunks otherwise we become discouraged by the scale of the endeavor. This is one of the secret keys of successful people. They are undaunted by large projects, because they have the knack of breaking them down into simple steps. Each step is easily manageable, and can be completed in anything from a few hours to a few weeks.</p>
<p>In contrast, it is useful to analyze the situation of people who are stuck, both monetarily and in spirit, if only to allow you to avoid these errors. This is based on my experience of two decades of dealing with both winnèrs and temporary losers in the game of life.</p>
<p><strong>1. They are frightened. </strong></p>
<p>Their lives are dominated by fear. They see the world as a scary, threatening place and crave security, dullness, mediocrity. They long for every day to be the same as the last and become scared and upset if even a small change breaks the monotony of their days.</p>
<p><strong>2. They completely lack visualization ability. </strong></p>
<p>If asked to visualize their future self, they would stare at you blankly. They are not pretending. They do not even understand what you mean by this exercise. If you force them to try, they’ll come back with nothing more than a shrug.</p>
<p><strong>3. Assuming that you could drag some sort of dream out of them </strong></p>
<p>(for example wanting to be worth a million dollars some day) then they would be wholly incapable of working backwards from that point to the present, and suggesting actions they might have to take in order to make this come about. Again, they are not faking. There is now; there is the future; and in between, a yawning, fathomless chasm &#8211; a blank.</p>
<p><strong>4. Even if you were to write the steps out, 1-100, </strong></p>
<p>with a check box next to each one, they absolutely lack the discipline even to start on the task, let alone complete the steps. At the first slight downfall, or negative comment from a friènd, they will give up. In any situation which requires a choice between working for a better future, and instant gratification now, they will unfailingly choose instant gratification.</p>
<p>But this is not you, hopefully. If you recognize yourself here, then don&#8217;t worry because it is possible to change and get out of this &#8216;stuck&#8217; pattern you are in.</p>
<p>You need to develop the habits of a winnèr. You want to enjoy today, but have an even better tomorrow waiting for you.</p>
<p>To do this you must model yourself on winnèrs &#8211; people who have achieved great things in their lives. I am talking here about &#8216;winnèrs&#8217; and &#8216;losers&#8217; but I do not mean the term &#8216;loser&#8217; in the usual derogatory sense.</p>
<p>By a &#8216;loser&#8217; I mean someone who, by their own definition of winn*ng and losing, is falling well short of where they want to be. By a &#8216;winnèr&#8217; I mean someone who, by their own definition of winn*ng and losing, is pulling ahead of the game and achieving that which they set out to achieve.</p>
<p>This is how a winner operates:</p>
<p><strong>1. They are brave. </strong></p>
<p>Like all human beings they feel fear, but have mastered it and are able to rise above it. Whilst they acknowledge that there are frightening people and places in the world, in general they view the world as a benevolent place, full of great opportunities and wonderful people. This is a vital principle. Winnèrs view the world as mainly benevolent with some bad bits. Losers see the world as mainly malevolent with some good bits.</p>
<p><strong>2. They are good visualizers. </strong></p>
<p>They have the ability to imagine the future, often in glorious Technicolor detail. They have high self-esteem, and know that they are worth more than they have at present. Life to them is an exciting adventure to be lived to the full. In contrast, losers view life as a terrible chore to be somehow &#8216;got through&#8217; with as little pain as possible.</p>
<p><strong>3. They are intelligent, rational and logical. </strong></p>
<p>If they have a dream of the future, they know the secret technique for making this happen. Today&#8217;s dreams are tomorrow&#8217;s realities. They know that large projects cannot be tackled by finite human minds unless they are broken down into manageable, bite-sized pieces. They are able to work backwards from a future dream to the present day, and to lis*t the logical steps required to make that dream come true.</p>
<p><strong>4. Having written down the steps required to achieve their goals, they know what is required next. </strong></p>
<p>Action. Up until this point, all of their plans amount to little more than ethereal hòt air. It is action which grounds the circuit and allows the current to flow. They know that the journey will be long and hard. Any worthwhile dream will involve hard work, concentrated effort and some suffering to attain. They need one more quality. Discipline. This keeps them going during setbacks, when the li*st seems too long, and when others heap mirth and derision upon their efforts.</p>
<p>Stuart Goldsmith is a British multimilliònaire author and lecturer. He created a 16 milliòn fortune starting from a position of heavy debt, and has taught thousands of others how to get wealthy. Discover how his brèakthrough power strategies can help you achieve your specific goals/dreams.</p>
<p><strong><a href="http://www.mindpowernews.com/MidasMethod.htm">Learn more by clicking here.</a></strong></p>
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		<title>How to Talk to Your Future Self</title>
		<link>http://janthemarketingman.com/think-and-grow-rich/how-to-talk-to-your-future-self/</link>
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		<pubDate>Sun, 17 Jan 2010 21:39:44 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
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		<description><![CDATA[How to Talk to Your Future Self
By Charles Burke / Source: Command More Luck
Here’s how to get in touch with every talent, every ability you ever wanted for yourself, even if you’re convinced you don’t have a shred of ability in that area.
Physicists and mystics agree that all of time co-exists simultaneously. The way we [...]]]></description>
			<content:encoded><![CDATA[<p></p><h3><a href="http://www.mindpowernews.com/FutureSelf.htm">How to Talk to Your Future Self</a></h3>
<p><strong>By Charles Burke / Source: <a href="http://www.mindpowernews.com/luck.htm">Command More Luck</a></strong></p>
<p>Here’s how to get in touch with every talent, every ability you ever wanted for yourself, even if you’re convinced you don’t have a shred of ability in that area.</p>
<p>Physicists and mystics agree that all of time co-exists simultaneously. The way we experience time, with one moment following another moment after another moment, is (they say) an illusion. In reality, all moments of time are hanging around together, and our consciousness is threading its way through and among those moments of time.</p>
<p>(Just stay with me for a bit longer, and we’ll be past all this theoretical stuff.)</p>
<p>They also say that there are an infinite number of variations of each possible moment. That’s what they call “parallel universes” in the science fiction movies.</p>
<p>As it turns out, those parallel universes are not actually science fiction after all. They’re really there-the physicists say so. We just can’t usually see them.</p>
<p>But there is one way to perceive them. It’s your intuition (or imagination).</p>
<p>You can actually tune your mind in to a talent you don’t have, but would love to, and you can attract it to you. There is “another you” in that alternate “now” that has all the talent you wanted but didn’t get.</p>
<p>So how do you benefit from this “other you”? How do you siphon off the abilities from the “talent gas-tank” of that other you, and get it into your mind?</p>
<p>The short answer is, you don’t.</p>
<p>You don’t try to take anything away from anybody. Instead, you reach out with your intuition and imagination and offer to combine your talents with those of that other you. You suggest a win-win merger that benefits you both.</p>
<p>Then you start training those new talents, and-surprise-those very talents appear from out of “nowhere” (but you’ll know where).</p>
<p>Do this…</p>
<p>It’s simple to do a bit of “day-dreaming” and talk to other versions of yourself. How do you reach them? Just imagine it. You’re always talking to that policeman or judge or parent in your head. So why not your other selves in other possible universes? Just imagine them. Talk to them. Offer to do a joint venture — share some of what you know for some of what they can do.</p>
<p>And then, once you’ve made an agreement, just accept what comes. And enjoy it.</p>
<p>Charles Burke is the author of “Command More Luck,” a book offering powerful suggestions for getting more cooperation from life, luck, and your own mind. Whether you call it synchronicity, serendipity, or just plain old luck, you CAN become more “naturally lucky.”</p>
<p><strong>Learn more at <a href="http://www.mindpowernews.com/luck.htm">Command More Luck</a></strong></p>
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		<title>Bozell Column: Europe&#8217;s Decadent Education</title>
		<link>http://janthemarketingman.com/information-marketing/bozell-column-europes-decadent-education/</link>
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		<pubDate>Sat, 16 Jan 2010 21:20:31 +0000</pubDate>
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		<description><![CDATA[Bozell Column: Europe&#8217;s Decadent Education
By Brent Bozell
Created 2010-01-16 15:30

When people think of the public morals of Europe, the word &#8220;decadence&#8221; comes to mind. Sex, drugs, and the decline and fall of the churches all define the trend. Amsterdam, for example is celebrated as &#8220;San Francisco times ten.&#8221;
But that portrait doesn&#8217;t fit as well in Eastern [...]]]></description>
			<content:encoded><![CDATA[<p></p><h2><a href="http://newsbusters.org/blogs/brent-bozell/2010/01/16/bozell-column-europes-decadent-education">Bozell Column: Europe&#8217;s Decadent Education</a></h2>
<div>By Brent Bozell</div>
<div>Created 2010-01-16 15:30</div>
<div>
<p><img src="http://www.medsch.wisc.edu/painpolicy/internat/E.Europe/images/lithuania.gif" border="0" alt="" hspace="3" vspace="3" width="240" height="186" align="right" />When people think of the public morals of Europe, the word &#8220;decadence&#8221; comes to mind. Sex, drugs, and the decline and fall of the churches all define the trend. Amsterdam, for example is celebrated as &#8220;San Francisco times ten.&#8221;</p>
<p>But that portrait doesn&#8217;t fit as well in Eastern Europe. Take Lithuania, a small Catholic country of 3.3 million people that was forced to be a captive nation within the Soviet Union for five decades. At the end of 2009, their parliament, the Seimas, amended a new law passed in July for the protection of minors. It passed 58 to 4, with 25 abstaining.</p>
<p>The law limits a broad range of public information considered harmful to children, including graphic violence, instructions on how to make explosives, presentation of drug use in a positive light, pornography and ridicule or harassment based on race, religion, wealth or sexual orientation. The amendments also make clear that the legal restrictions apply to education, the mass media, advertising and all other types of public information, not to parents in the home.</p>
<p>The original bill &#8212; which drew widespread condemnation from the European Union &#8212; banned the promotion among minors of &#8220;homosexual, bisexual, and polyamorous relations.&#8221; The bill was passed in reaction to attempts to introduce a fairy tale about two princes falling in love into the curriculum for kindergarteners in the public schools.</p>
<p>The libertines never respect parental wishes for grade-school innocence and can never, ever wait until children reach sexual maturity to begin &#8220;teaching tolerance.&#8221; They insist on parental subterfuge with lessons pushing &#8220;sexual orientation&#8221; education on children who can&#8217;t even write out their ABCs yet.</p>
<p>In September, the European Parliament voted 349 to 218 against the Lithuanian law, and directed their &#8220;Agency for Fundamental Rights&#8221; to opine on whether the law offends European anti-discrimination standards. Any such opinion would be &#8220;non-binding,&#8221; though activists would likely use it to intimidate Lithuania into overturning their policy.</p>
<p>Lithuania responded by asking the European Court of Justice to declare that resolution null and void, as an intrusion on a democratic government&#8217;s sovereignty. The court surprisingly agreed the European Parliament had overreached.</p>
<p>An earlier proposal by the Alliance of Liberals and Democrats for Europe, the &#8220;progressive&#8221; parliamentary faction, would have moved to suspend Lithuania pursuant to Article 7 of the Treaty on European Union, the 1992 pact that created the EU. This lobbying campaign is much more democratic than being in the Soviet Union, but it might feel like foreign domination of a different kind.</p>
<p>But the international &#8220;human rights&#8221; lobbyists turned that analogy upside down. Nicola Duckworth of Amnesty International cast the Lithuanians as the Soviets. &#8220;Twenty years after the fall of the Berlin wall, the Lithuanian parliament is turning the clock back by imposing draconian limitations on the flow of information and the freedom of expression and stigmatizing part of the population,&#8221; she said.</p>
<p>Duckworth added that anyone who was convicted of violating the protection-of-minors law would be considered a &#8220;prisoner of conscience.&#8221; Any agitator who wants to teach 5-year-olds about the two gay princes is apparently the new century&#8217;s Andrei Sakharov.</p>
<p>If Amnesty International ultimately wins in Lithuania, it wouldn&#8217;t be the first time. Great Britain passed a law in 1988 (Section 28 of the Local Government Act) against promoting homosexuality in schools. But the United Nations Committee on the Rights of the Child demanded a repeal, which it received in 2003. No prosecutions were ever brought in the 15 years the law was on the books.</p>
<p>Remember Amnesty International and the U.N. (and of course, the French) when people complain about how America&#8217;s entertainment conglomerates spread a disrespectful virus of &#8220;cultural imperialism.&#8221;</p>
<p>Last summer, as Lithuania passed its law, Britain represented Western European decadence in public education. A National Health Service leaflet advised teenaged school children that they have a &#8220;right&#8221; to an enjoyable sex life and that regular intercourse can be good for their cardiovascular health. Its slogan: &#8220;An orgasm a day keeps the doctor away.&#8221; The government also proclaimed: &#8220;Health promotion experts advocate five portions of fruit and veg a day and 30 minutes&#8217; physical activity three times a week. What about sex or masturbation twice a week?&#8221;</p>
<p>There was a similar story in Spain. The government of the Extremadura region in the west recently suggested children be taught &#8220;self-exploration and self-pleasure.&#8221; It launched a masturbation advice (and advocacy) campaign based around the slogan &#8220;Pleasure is in your own hands.&#8221;</p>
<p>In their press statements, the &#8220;human rights&#8221; activists advocate freedom of expression and denounce the spreading of stigmas. But when it comes to traditional faith, values and parental rights in Europe, the freedom of expression flows only toward the decadent sexual &#8220;progressives,&#8221; and the stigmas blow back on any parents who object.</p>
</div>
<hr size="1" noshade="noshade" />
<div><strong>Source URL:</strong><br />
<a href="http://newsbusters.org/blogs/brent-bozell/2010/01/16/bozell-column-europes-decadent-education">http://newsbusters.org/blogs/brent-bozell/2010/01/16/bozell-column-europes-decadent-education</a></div>
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		<title>The Children of Cyberspace: Old Fogies by Their 20s</title>
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		<pubDate>Tue, 12 Jan 2010 18:51:49 +0000</pubDate>
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		<description><![CDATA[Via The NY Times
January 9, 2010

The Children of Cyberspace: Old Fogies by Their 20s
By BRAD STONE
My 2-year-old daughter surprised me recently with two words: “Daddy’s book.” She was holding my Kindle electronic reader.
Here is a child only beginning to talk, revealing that the seeds of the next generation gap have already been planted. She has [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Via <a href="http://www.nytimes.com/">The NY Times</a></p>
<p>January 9, 2010<a href="http://www.nytimes.com/2010/01/10/weekinreview/10stone.html"><br />
</a></p>
<h3><a href="http://www.nytimes.com/2010/01/10/weekinreview/10stone.html">The Children of Cyberspace: Old Fogies by Their 20s</a></h3>
<p>By <a href="http://topics.nytimes.com/top/reference/timestopics/people/s/brad_stone/index.html?inline=nyt-per">BRAD STONE</a></p>
<p>My 2-year-old daughter surprised me recently with two words: “Daddy’s book.” She was holding my Kindle electronic reader.</p>
<p>Here is a child only beginning to talk, revealing that the seeds of the next generation gap have already been planted. She has identified the Kindle as a substitute for words printed on physical pages. I own the device and am still not completely sold on the idea.</p>
<p>My daughter’s worldview and life will be shaped in very deliberate ways by technologies like the Kindle and the new magical high-tech gadgets coming out this year — Google’s Nexus One phone and Apple’s impending tablet among them. She’ll know nothing other than a world with digital books, Skype video chats with faraway relatives, and toddler-friendly video games on the iPhone. She’ll see the world a lot differently from her parents.</p>
<p>But these are also technology tools that children even 10 years older did not grow up with, and I’ve begun to think that my daughter’s generation will also be utterly unlike those that preceded it.</p>
<p>Researchers are exploring this notion too. They theorize that the ever-accelerating pace of technological change may be minting a series of mini-generation gaps, with each group of children uniquely influenced by the tech tools available in their formative stages of development.</p>
<p>“People two, three or four years apart are having completely different experiences with technology,” said Lee Rainie, director of the Pew Research Center’s Internet and American Life Project. “College students scratch their heads at what their high school siblings are doing, and they scratch their heads at their younger siblings. It has sped up generational differences.”</p>
<p>One obvious result is that younger generations are going to have some very peculiar and unique expectations about the world. My friend’s 3-year-old, for example, has become so accustomed to her father’s multitouch iPhone screen that she approaches laptops by swiping her fingers across the screen, expecting a reaction.</p>
<p>And after my 4-year-old niece received the very hot Zhou-Zhou pet hamster for Christmas, I pointed out that the toy was essentially a robot, with some basic obstacle avoidance skills. She replied matter-of-factly: “It’s not a robot. It’s a pet.”</p>
<p>These mini-generation gaps are most visible in the communication and entertainment choices made by different age groups. According to a survey last year by Pew, teenagers are more likely to send instant messages than slightly older 20-somethings (68 percent versus 59 percent) and to play online games (78 percent versus 50 percent).</p>
<p>Larry Rosen, a professor of psychology at California State University, Dominguez Hills, and the author of the coming “Rewired: Understanding the iGeneration and the Way They Learn,” has also drawn this distinction between what he calls the Net Generation, born in the 1980s, and the iGeneration, born in the ’90s and this decade.</p>
<p>Now in their 20s, those in the Net Generation, according to Dr. Rosen, spend two hours a day talking on the phone and still use e-mail frequently. The iGeneration — conceivably their younger siblings — spends considerably more time texting than talking on the phone, pays less attention to television than the older group and tends to communicate more over instant-messenger networks.</p>
<p>Dr. Rosen said that the newest generations, unlike their older peers, will expect an instant response from everyone they communicate with, and won’t have the patience for anything less.</p>
<p>“They’ll want their teachers and professors to respond to them immediately, and they will expect instantaneous access to everyone, because after all, that is the experience they have growing up,” he said. “They should be just like their older brothers and sisters, but they are not.”</p>
<p>The boom of kid-focused virtual worlds and online games like Club Penguin and Moshi Monsters especially intrigues Mizuko Ito, a cultural anthropologist and associate researcher at the University of California Humanities Research Institute.</p>
<p>Dr. Ito said that children who play these games would see less of a distinction between their online friends and real friends; virtually socializing might be just as fulfilling as a Friday night party. And they would be more likely to participate actively in their own entertainment, clicking at the keyboard instead of leaning back on the couch.</p>
<p>That could give them the potential to be more creative than older generations — and perhaps make them a more challenging target for corporate marketers. “It’s certainly no longer true that kids are just blindly consuming what commercial culture has to offer,” Dr. Ito said.</p>
<p>Another bubbling intra-generational gap, as any modern parent knows, is that younger children tend to be ever more artful multitaskers. Studies performed by Dr. Rosen at Cal State show that 16- to 18-year-olds perform seven tasks, on average, in their free time — like texting on the phone, sending instant messages and checking Facebook while sitting in front of the television.</p>
<p>People in their early 20s can handle only six, Dr. Rosen found, and those in their 30s perform about five and a half.</p>
<p>That versatility is great when they’re killing time, but will a younger generation be as focused at school and work as their forebears?</p>
<p>“I worry that young people won’t be able to summon the capacity to focus and concentrate when they need to,” said Vicky Rideout, a vice president at the Kaiser Family Foundation, which will release a sweeping survey on the technology and media habits of children and teenagers this month.</p>
<p>Children my daughter’s age are also more likely to have some relaxed notions about privacy. The idea of a phone or any other device that is persistently aware of its location and screams out its geographic coordinates, even if only to friends, might seem spooky to older age groups.</p>
<p>But the newest batch of Internet users and cellphone owners will find these geo-intelligent tools to be entirely second nature, and may even come to expect all software and hardware to operate in this way.</p>
<p>Here is where corporations can start licking their chops. My daughter and her peers will never be “off the grid.” And they may come to expect that stores will emanate discounts as they walk by them, and that friends can be tracked down anywhere.</p>
<p>“If it’s something you grow up with, you have a completely different comfort with it than someone who has had to unlearn something about the world,” said Mr. Rainie, of the Pew project.</p>
<p>It’s not yet clear whether these disparities between adjacent groups of children and teenagers will simply fade away, as the older groups come to embrace the new technology tools, or whether they will deepen into more serious rifts between various generations.</p>
<p>But the children, teenagers and young adults who are passing through this cauldron of technological change will also have a lot in common. They’ll think nothing of sharing the minutiae of their lives online, staying connected to their friends at all times, buying virtual goods, and owning one über-device that does it all.</p>
<p>They will believe the Kindle is the same as a book. And they will all think their parents are hopelessly out of touch.</p>
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		<title>Ray Kurzweil&#8217;s Crystal Ball</title>
		<link>http://janthemarketingman.com/information-marketing/ray-kurzweils-crystal-ball/</link>
		<comments>http://janthemarketingman.com/information-marketing/ray-kurzweils-crystal-ball/#comments</comments>
		<pubDate>Sat, 09 Jan 2010 19:16:29 +0000</pubDate>
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		<description><![CDATA[
Ray Kurzweil&#8217;s Crystal Ball
Sunday, December 13th 2009,  8:31 PM

Microsoft founder Bill Gates has called Ray Kurzweil &#8220;the best person I know at predicting the future of artificial intelligence.&#8221; In a book published in 1998, Kurzweil prognosticated the future we would see in 2009. Here are some of his hits and misses.
HITS
2009 prediction: Digital objects [...]]]></description>
			<content:encoded><![CDATA[<p></p><div id="art_header">
<h3><a href="http://www.nydailynews.com/opinions/2009/12/13/2009-12-13_ray_kurzweils_crystal_ball.html">Ray Kurzweil&#8217;s Crystal Ball</a></h3>
<p>Sunday, December 13th 2009,  8:31 PM</p>
</div>
<p><a title="Microsoft Corporation" href="http://www.nydailynews.com/topics/Microsoft+Corporation">Microsoft</a> founder <a title="Bill Gates" href="http://www.nydailynews.com/topics/Bill+Gates">Bill Gates</a> has called <a title="Ray Kurzweil" href="http://www.nydailynews.com/topics/Ray+Kurzweil">Ray Kurzweil</a> &#8220;the best person I know at predicting the future of artificial intelligence.&#8221; In a book published in 1998, Kurzweil prognosticated the future we would see in 2009. Here are some of his hits and misses.</p>
<p>HITS</p>
<p>2009 prediction: Digital objects such as books, music albums, movies and software will be rapidly distributed wirelessly as data files.</p>
<p>What happened: Movies, TV shows, music, books and applications are increasingly delivered over Wi-Fi and cell phone networks.</p>
<p>2009 prediction:  Telephonic communication will routinely include moving images, allowing meetings among geographically disparate participants.</p>
<p>What happened:  Though we still use voice-only telephones, Internet messaging with video has become more and more common.</p>
<p>2009 prediction:  Personal computers with high resolution displays will come in a range of sizes, including some small enough to be embedded in clothing and jewelry.</p>
<p>What happened:  Today devices are hung from belt loops, worn on blouses as jewelry pins and embedded into hearing aids.</p>
<p>2009 prediction:  Although traditional classrooms will still be common, Web-based courseware will become a popular means of learning.</p>
<p>What happened:  There is now a growing movement of Web-based universities, and major traditional universities are putting all of their courses online.</p>
<p>MISSES</p>
<p>2009 prediction:  The majority of text will be created by speech recognition dictation software.</p>
<p>What happened:  Though speech recognition is now extremely accurate and is used by millions of people, most text is still created using keyboards.</p>
<p>2009 prediction:  Translating telephone technology &#8211; allowing people who speak different languages to talk to one another in real-time &#8211; will be in common use.</p>
<p>What happened: Though there is now a downloadable <a title="Apple iPhone" href="http://www.nydailynews.com/topics/Apple+iPhone">iPhone</a> application that provides this capability, it is not yet in common use.</p>
<p>Some of Kurzweil&#8217;s all-time best predictions</p>
<p>In the mid- 1990s, a worldwide communication network will emerge. It will connect hundreds of millions of people to each other and to vast knowledge resources (prediction made in mid-1980s, when the Internet as we know it was a fantasy).</p>
<p>Reality: The Internet as we know it was born, just around this time.</p>
<p>By 1998, a computer will take the world chess championship (prediction made in mid-1980s, when an average player could beat the best computer).</p>
<p>Reality: In 1997, the computer Deep Blue defeated chess master <a title="Garry Kasparov" href="http://www.nydailynews.com/topics/Garry+Kasparov">Garry Kasparov</a>.</p>
<p>The <a title="U.S.S.R." href="http://www.nydailynews.com/topics/U.S.S.R.">Soviet Union</a> would be swept away by decentralized communication technologies such as e-mail over teletype machines and fax machines (prediction made in the mid-1980s, when the Soviet Union was going strong).</p>
<p>Reality: The Soviet Union collapsed for a number of reasons, with the rise of modern communication technologies playing a crucial role.</p>
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